October 2016 SecuritasHome Marc Cramers.

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Presentation transcript:

October 2016 SecuritasHome Marc Cramers

SecuritasHome – Why? There is a market for Smart Home IOT is booming, Residential solution are following, also in Europe (Samsung, Nest, Apple, ….) Security and Safety are key attributes for a Smart Home solution Securitas can play a key role Monitoring, Intervention, Customer support – unique offer Presence in Europe It is part of our strategy It supports the SOC strategy – Vision 2020

SecuritasHome – How? Securitas is well positioned to play key roles in different market segments As a service provider of security services to existing and emerging residential eco systems Existing solutions (e.g. Verisure call out contracts) Mobile and Monitoring services to emerging Security providers In a sub-contractor role to operators, utility companies As a total protective service provider offering a full SmartHome solution To build own (Securitas) residential portfolio with SecuritasHome To leverage partners (Telco, Utility, Insurance companies) with large installed base to build their residential Smart Home portfolio in partnership with Securitas

SecuritasHome – Full solution A full solution for the connected home, customized to fit the lifestyle of the consumer with a suite of Services that he can remotely manage. Services Platform (Alarm.com) Interactive Services (video, peek-in, temperature control, locks, …) Security Services (monitoring, intervention) Hardware (Climax, Aeon Labs, … ) Installed or self-installed Securitas Brand

SecuritasHome – the Alarm.com solution Preferred Partnership for Europe Differentiators (compared to other solutions in the market) Alarm.com has a customer base of 5.5 Million users, by far the largest in the market, growing with 800 000 customers in 2016 Alarm.com is a specialised platform provider offering the fastest development of new features in SmartHome Supporting a very large eco system with Integration of over 200 smarthome devices (camera’s, locks, thermostats, smartplug solutions) Platform is open to integrate even more devices in function of the markets we will enter Supports Self installation by the customer With proven scale during 2016/2017 we should be able to win more high scale partnerships such as operators, utlities, insurance companies.

SecuritasHome – Where are we Organization Country organizations responsible for local deployment and commercial activities Central organization (project management, technical support for generic development, support to local organizations in launching the concept) Pilot countries Netherlands – first launch May 2016 Belgium – first launch June 2016

Customer offer (bundled) SecuritasHome – Go-to-market B2B2C model Installer network Existing partner installers Low volumes (10-50 contracts per month) Contract dealers (sales organizations) Experience in Sweden, Netherlands, Belgium Medium volumes (300-500 contracts per month) Business Partners Telecom operators, Utilities, Insurance companies - bundling High volumes (> 10,000 contracts per year) B Securitas Business partner   Customer offer (bundled) Initial offer C End User

SecuritasHome - Netherlands Offer SecuritasHome powered by Alarm.com, based on Climax hardware 3 packages offered ,based on 5 year rental contracts Essential - basic interactive pack– 29,95 €/m Premium – Essential + peek-in + home automation - 34,95 €/m Excellence – Premium + video - 39,95 €/m Securitas branding Securitas contracts Go-to-Market Contract Dealers (Sales Organizations) Installer companies Business partners (Vodafone, Eneco) Timing Soft launch 24 May 2016 Commercial Launch – Q4 2016 Business Partners – 2017

SecuritasHome - Netherlands

SecuritasHome - Netherlands

SecuritasHome - Netherlands

SecuritasHome – Are you next? What is already available for you? Full solution linked with monitoring platform Tested hardware kit based on Climax and other hardware providers App and Marketing collateral Business and Pricing models Experience from pilot countries, the central team and partners What are your opportunities? Development of SOC Local partners interested in launching a SmartHome offer European partners or Security Operators interested to enter your market

Soft Launch New countries SecuritasHome – Milestones and next steps Milestones Selection HW Soft Launch BE Agreement Alarm.com Platform Integration Q4 2015 Q1 2016 Q2 2016 Q3 2016 Q4 2016 Q1 2017 Comm. Launch NL & BE Soft Launch New countries Soft Launch NL

Integrity | Vigilance | Helpfulness securitas.com