Skål International Asian Area congress 14 – 17th July 2016 Singapore

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Presentation transcript:

Skål International Asian Area congress 14 – 17th July 2016 Singapore YS Presentation for AA Congress 23-01-2018 Skål International Asian Area congress 14 – 17th July 2016 Singapore Dushy Jayaweera Director of Young Skal and Student Exchange

Young Skål Classification Young Skal Student A student at an authorized tourism educational establishment which grants a degree or recognized diploma upon completion of studies. They must be a minimum of 18 and a maximum of 27 years of age. Young Skål Professional A young professional training for or working in the industry. They must be a minimum of 20 and a maximum of 29 years of age Young Skål Associate A Young Skål Professional still training, after the age of 27or working in the industry after the age of 29, who does not yet qualify for Active Membership, may continue as Young Skål Associate member until the age of 35

Young Skål Members in THE Asian Area Country Club YSS YSA YSP Growth YoY Bahrain Bangladesh Dhaka Taiwan Kaohsiung Taichung Taipei Guam 2 33% Hong Kong 30 11 -13% India Ahmedabad Bangalore 26 1 -18% Bombay Calcutta

Young Skål Members in THE Asian Area Country Club YSS YSA YSP Growth YoY India Chennai 36 24% Cochin Delhi Goa Hyderabad Poona Indonesia Bali Jakarta Japan Nagoya Osaka Tokyo 95 1 25% Korea Incheon Seoul -100%

Young Skål Members in THE Asian Area Country Club YSS YSA YSP Growth YoY Macau Malaysia Kuala Lumpur Penang 3 Mauritius Myanmar Yangon Nepal Kathmandu Philippines Makati 5 Manila Singapore Sri Lanka Colombo 1 2 -17% Thailand Bangkok -25% Chiangmai & N, Thailand

Young Skål Members in Asian Area Country Club YSS YSA YSP Growth YoY Thailand Koh Samui Krabi Phuket Total Young Skal Members in the Asian Region 2016 2015 Variance Total YS members 236 217 8.75% Clubs in AA 39 Clubs with YS members 11 Clubs without YS members 28

Young Skål Members in Other Areas @ June 2016 Country Young Skål Student Young Skal Associate Young Skal Professional Australia 2 4 Austria Azerbaijan 1 9 Bolivia 3 Bulgaria Canada 11 Croatia Czech Republic 5 Denmark Spain 6 7

Young Skål Members in Other Areas Country Young Skål Student Young Skal Associate Young Skal Professional Finland 6 11 France 3 Germany 17 2 10 Italy 37 23 16 Kenya 1 Kyrenia 5 Mexico 14 Monaco Netherlands Norway Romania 4 South Africa

Young Skål Members in Other Areas YS Presentation for AA Congress 23-01-2018 Young Skål Members in Other Areas Country Young Skål Student Young Skal Associate Young Skal Professional Switzerland 2 1 Sweden 11 4 Turkey 44 5 24 United Kingdom 3 USA 99 10 2015 2016 Total Global YS Members 565 515 Variance +/- (2015 total @ Sep 2015) -9%

GLOBAL Young Skal STATISTICS over the years…..

aa Young Skal STATISTICS over the years….. 2013 - Thailand who had 60 members in 2012 are not listed in 2013 2014 - India increased from 11 in 2013 to 53 in 2014 and Tokyo enrolled 32 2015 - Tokyo increased to 96 2016 - @ today

Initiatives by Clubs Colombo Guam Chennai Invited student representatives from 3 Tourism Educational Institutions to the World Skal Day Dinner Meeting. This resulted in 3 new Young Skal members joining since then. Tasked the YS with creating the SI Colombo Website, Facebook and Twitter accounts Guam YS scholarship candidates to include Guam Community College students and University of Guam undergraduate students. Will also introduce the concept of considering the MBA students who are working in SKAL industries for potential financial assistance.  Chennai Intend visiting the Hotel Schools once they reopen after the summer holidays in  July & addressing the students on the benefits of joining YS. They hope to induct YS Members into their Club by August.

Challenges Faced by Clubs SINGAPORE Inactive whilst serving 2 years of National Service Some YS are pursuing their degree courses outside Singapore COLOMBO Inability to entice YS to join as they do not see a benefit Country specific visa restrictions being a barrier to Student Exchange CHENNAI Student migration to other cities/industries in pursuit of employment on completion of studies Requirement of on going initiatives to regain new YS members.

What went right for TYO Enrolled students of the Japan Hotel School Invited participation of Industry Leaders to Meetings Successful student placement of 21 Young Skal members to Manila. 29 new students of The Japan Hotel School were enrolled, with the total increasing to 96 members

Future Initiatives to grow membership Support Clubs who are still to enroll YS members (clubs to seek assistance in the form of Presentations and guidance) Support clubs with Financial Aid through International YS Director based on budget allocation Share Young Skal activities of other clubs amongst the Asian Area Clubs

Future Initiatives…CONTD Ensure that YS are engaged to handle tasks of interest to them. Eg. Project work, Linking counter-parts through Social Media, AA newsletter of activities Invite a Young Skal representative for Ex-co meetings to give them an insight of the focus and commitment of Skal Appoint a Young Skal co-ordiantor in each club at the Ex-co, who could engage with them

Young Skål update from the World Congress-2015 11 YS members assisted the organizers at World Congress (ROM 7, NBO 1, Cancun 1, AGP 1, BLR 1) Only Asian Area YS - from Bangalore YS meeting covered Child Abuse, Disaster Management and Peace through Tourism Initiatives

YS Participants at World Skål Congress YS Group 1 YS Group 2 YS at meeting

In Conclusion… Our appreciation to the National President of Japan for the initiative taken to achieve the highest number of YS members in the Asian Area. Our gratitude to the clubs with the highest growth of Young Skal members for 2016, Tokyo and Guam for the recognition brought to the Asian Area. We should look at an annual 10 - 15% growth YoY. If each club enrols ONE new YS member each year without losing any existing members it can be done.

Young Skål: The Future of Skål Thank you!

Definition of young skal Young Skål is a student or young professional non-profit making organisation which is directly related to the hotel, tourism, leisure and passenger transport industry. Young Skål is a restricted Skål International category and as such, YS members are not entitled to full Skål International membership or to hold office or vote in the sponsoring Club or at any level in Skål International Young skal members can only attend national or international congresses or meetings as an accompanying person of an active or life member of Skål International or if specifically invited Definition of young skal

WHAT IS YOUNG SKAL What is Young Skål? Young Skål is a category of Skål International specially for students and young professionals directly related to the travel and tourism industry. Who is eligible for membership? Young Skål is open to all young professionals training for or working in the industry who are at least 20 years of age and not older than 29 years, who have been in the industry for a minimum of two years. Why should Clubs recruit Young Skål members? The idea behind Young Skål is to ensure that Clubs attract new and young professionals training for or working in the industry who, when qualified, will automatically graduate to Active membership, thus ensuring a continuous supply of new and younger members.

Benefits of membership To develop friendship and common purpose between the students of the educational establishment, by participating in areas related to the tourism industry, but also in cultural, sports, travel and public relations activities. To encourage and assist in the tourism education or experience of the members by participating in Skål activities and meeting Skål members. To cooperate voluntarily in all Skål activities and the organisation set up by the sponsoring Club. To promote training opportunities for its members and to acquire professional experience with the support of the local Skål Club. To ensure that its members are fully aware of Skål, locally, nationally and internationally and to participate in an international network of Young Skål Groups.

YS Presentation for AA Congress 23-01-2018 In Addition…….. Clubs may transfer Young Skal members who qualify for Active membership at any time, once eligibility has been established Young Skål members who leave the training institute and do not enter the industry or if employed depart from an industry position would cease to be eligible for membership. Young Skål members should also be encouraged to use the “Member Get Member” approach to increase membership in their Club. Young Skal members may attend World Congresses availing themselves of possible special discounts at the discretion of the host club Young Skål members are members of the local Club and dues are collected in the normal way. Young Skål can be represented on the board of the local Skål Club as observers. Young Skål members automatically have all the benefits of Active membership through the Skål International website