HIV Prevention through Blued Getting it online HIV Prevention through Blued Guodong Mi, M.D., Ph.D. Chief Medical Officer and Vice-president of Blued
No conflicts of interest to declare
Total Registered Users 79.80% 20.20% By the end of 2016 Chinese Users Overseas Users Total Registered Users >30 million Initiated in China in 2012 . Launched in Global Markets in 2016 .
Mission: Changing the life of gay men with science and technology. History: dated back to 2008. Mission: Changing the life of gay men with science and technology. Partnership: UNAIDS, WHO, CDC-GAP, NCAIDS, Chinese Association of AIDS/STD, CBOs, Media, etc. The most influential organization of public welfare for gay men in China
Unique Platform for HIV/AIDS Prevention and Control 46 CBOs in China deliver health information, promote HIV testing and carry out HIV/AIDS related care programs through Blued. Blued provides HIV/AIDS related services to neighboring countries, such as Thailand, Vietnam and Indonesia
Online HIV Testing Booking System Gay-friendly HIV testing sites operated by CBOs in 8 large cities across China GPS navigation and smart phone based; Combination of HIV testing and behavioral surveillance;
Scientific Research and Capacity Building >40 scientific studies collaborating with varied partners: Behavioral Surveillance; MSM population size estimation in Beijing, Shanghai and Guangzhou; MSM migration cohort over 5 years; HIV self-testing pilot study in 5 provinces; RCT of online intervention in 20 cities; PrEP and PEP awareness and acceptability survey; Online training courses development: ethical principles for public health
Online survey of PrEP through Blued, March 2017 4 581 participated in the online survey Nearly 55% participants aged at18~25y 56.7% had unprotected anal sex in past 12 months 55.3% reported >2 sex partners
Acceptability of PrEP if available Awareness of PrEP Acceptability of PrEP if available Unknown Never heard Known
Promoting awareness of PrEP through Live broadcast 2 national experts from Titan hospital An hour live broadcast focusing on PrEP More than 50,000 Blued users watched online during the live broadcast Over 200,000 watched the rebroadcast
Challenges of PrEP in China TDF/FTC or Truvada NOT approved for prevention Lack of national technical guidance Low awareness and lack of knowledge
Acknowledgements National Center for AIDS/STD Control and Prevention CDC-Global AIDS Program, Beijing Office Titan Hospital, Capital Medical University