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Proforma Snapshot

Proforma SNAPSHOT Personal service 750 locations, 38 years of experience International support structure $500,000,000 purchasing power 600 + active eCommerce sites Signed supplier partnerships 92% of top suppliers as ranked by ASI Superior quality and preferred pricing/service Social and Environmental Certification (SEC) Flexibility to align program with your needs The best of all worlds

Proforma SNAPSHOT Local Proforma Team Strategic Support Across North America & UK Customer Service and Creative Warehousing and Fulfillment Proforma SNAPSHOT Business Development Team eCommerce Team Vendor Relations Team Marketing Team Proforma Worldwide Support Center

One source. INFINITE RESOURCES. Online Company Store Development & Management Inventory Management, Fulfillment, & Kitting Meeting, Events & Tradeshow Planning & Materials Graphic Design Services Apparel, Uniforms & Promotional Products Employee Recognition, Motivation & Safety Programs Direct Marketing & Promotional Campaigns Customer Incentive & Award Programs Brand Management, Print Services & Products, Promotional Products, Business Documents, Apparel & Uniforms Website Development & Mobile Media Solutions

Preferred partner Network Complete Flexibility Stringent Service Levels Sourcing Certifications Align with your needs Work as a team to achieve efficiency

Preferred partner Network Enterprise-level partnerships Exclusive product access Proforma programs and dedicated contacts Proactive recommendations Private label opportunities Regular trend reviews and exhibits at Proforma events Fashion shows, exclusive tradeshows and training sessions 550 strategic agreements Promotional merchandise Apparel Printing Multimedia Logistics and distribution 20 + year working history It’s all about relationships

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Streamline Your Programs

Online solution demo End-to-end management of your entire program through a single account relationship

Case Study: Large Retailer Uniforms, apparel, gifts and promotional items Serves more than 5,000 locations and 40,000 end users (4,000 stores in US, Canada, Puerto Rico and Caribbean and we ship to addresses all over the world) Processes 3,000 orders per month Saves $300,000 monthly on invoice processing costs alone through Electronic Data Interchange (EDI) Eliminated $250,000 in inventory to create Just In Time program (just $7,500 kept in stock) Winner of client’s 2013 Marketing Innovation Award

Setup & Deployment/timeline Assessment & Development of SLAs/Goals Analysis & Design Construction User Acceptance Testing & Deployment Reporting Marketing the Program Most sites are operational within 4 – 6 weeks of confirming product details and user permissions.

Setup & Deployment/timeline Phase 1: Assessment / Development of SLAs/Goals Establish Service Level Agreement (SLA) Validate/define project scope Establish transitional short-term goals Establish mid to longer-range goals Finalize SOW Conduct kick-off meetings & establish meeting rhythms Phase 2: Analysis & Design Final product selection Site templates and branding Product & catalog setup Data conversion Plan testing strategy and define migration, interface strategy Phase 3: Construction Install development environment Define “Go-Live” Checklist Develop customizations Finalize conversion and code migration/interface scripts Phase 4: User Acceptance Testing & Deployment Test customizations Test synchronization & loads Test data migration Conduct user & system acceptance testing Employee training engagements Launch site Phase 5: Reporting & Marketing the Program Regularly review and monitor program performance Continue employee training engagements Launch Marketing Plan & regular business reviews

Marketing the program

Our Commitment Decades of experience. Personal local service. Dedicated Proforma Staff Common Technology Distribution Brand Control Common Creative Process Production & Fulfillment Decades of experience. Personal local service. A “best of all worlds” business model. Our value is in the partnership we offer to you.

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Appendix: Products & services breakdown

Brand & Marketing Research and Analysis – Markets, Competitors, Brand Perception, Customer Insights Brand Strategy Brand and Visual Identity Development Brand Architecture and Style Guidelines Buyer Personas Value Proposition Development Message Development Thought Leadership Platform Development

Marketing Execution Online Customer Engagement Programs ProActive – Outbound Lead Generation and Prospecting Social Media and Blogging Email Marketing, Direct Mail Campaigns, List Development, Deployment Public Relations Employee/Internal Communications Programs Editorial Services Copywriting/Editing Script Writing Speech Writing Articles Event Planning and Execution Analysis and Insights

Video Solutions Live Video Development and Production Motion Graphics Video Green Screen Shots Custom Photography 3D Images and Models Script Development Custom Music Talent and Location Scouting

Web Solutions Custom Website Design and Development Mobile and Responsive Design eCommerce Platform Development and Management Email Template Design, Coding and Deployment Banner Ad Design and Development Landing Pages Digital Flip Books Web Keys API Database Integration Web Hosting Copywriting Custom Photography

Promotional Products Hats & Accessories Apparel & Uniforms Awards Bags / Backpacks Binders Corporate Gifts Desk Accessories Drinkware Food Gifts Giveaways Golf Accessories Hats & Accessories Lanyards & Badges Lifestyle Items Luggage Mousepads Planners / Journals Technology Items Tradeshow Incentives Writing Instruments … And More

Print Design Logo Design and Identity Packages Signage Corporate Collateral Business Cards and Stationery Brochures Advertising Direct Mail Email Templates Catalogs Forms Publications – Newsletters, Magazines Point of Purchase Displays Packaging Tradeshow Booths and Banner Stands Vehicle Wraps Copywriting/Editing Custom Photography