West Central Initiative Workforce Solutions Summit Gardner Carrick Vice President The Manufacturing Institute National Association of Manufacturers
State of Manufacturing
Year-Over-Year Industrial Production Growth (January 2015 – March 2016)
ISM Manufacturing Purchasing Managers’ Index (January 2015 – March 2016) Source: Institute for Supply Management
Monthly Changes in Employment (January 2015–April 2016)
A resurgence in U.S. manufacturing?
Manufacturing Jobs
Manufacturing Jobs
Factors Driving Resurgence Cost of Business Overseas Transportation Costs Risk U.S. Energy Prices U.S. Innovations
Skills Gap
82% of manufacturers can’t find skilled workers
#1 90% Manufacturing Does Matter of Americans believe manufacturing is very important to economic prosperity 2. Technology development center 3. Energy production facility 4. Healthcare facility 5. Retail center 6. Communications hub 7. Financial institution Manufacturing Facility #1 If given an opportunity to create 1,000 new jobs in their community, manufacturing tops the list Source: 2015 Manufacturing Institute and Deloitte Public Perception of Manufacturing Study
(Mis)Perceptions Cost Us Workers Ranking of Industry Preference Source: 2015 Manufacturing Institute and Deloitte Public Perception of Manufacturing Study
Finding Candidates
Solutions – Perception
Today, 3 out of 10 parents would encourage their kids to pursue manufacturing as a career.
FAMILIARITY = 2X AS LIKELY There is a silver lining. When the industry engages, perceptions change. Industry familiarity really makes a difference in overcoming perception issues. While overall manufacturing remains less popular than other industries as a career choice, respondents with high manufacturing industry familiarity rank it higher as a career choice (third out of seven). Similarly those with high manufacturing familiarity have more positive views toward manufacturing overall and are more than twice as likely to encourage their children to pursue manufacturing careers. FAMILIARITY = 2X AS LIKELY Source: 2015 Manufacturing Institute and Deloitte Public Perception of Manufacturing Study
What Influences Careers? 64% of students report personal experiences as having the greatest influence over career decisions. Source: Attracting the Next Generation Workforce, 2015
Dream It. Do It. (May Add Personal Anecdote) Programs in 35 states across the nation, working together to educate and attract the next generation of manufacturers Reached 365,000 students, 43,000 parents and 27,000 teachers in 2014
PA DIDI – IMPACT
DIDI Ambassador Program The Ambassador program was originally launched in Dream It. Do It. Nebraska Ambassadors are early career, well-spoken employees who play a front-facing role to their community representing the manufacturing industry, their company, and their own path. The VOICE toolkit from The Manufacturing Institute provides a step-by-step guide for launching a company Ambassador program and having sustainable impact while expending limited resources. Ambassador programs are a manufacturer’s solution for low-cost, low-resource student and community engagement while have great impact. Ambassador programs are a retention strategy for manufactures as they provide employees with an opportunity to have a voice representing the company. A voice they may not have at other manufacturers.
Why launch an Ambassador Program? Simple for Employers… Low resource, low cost community engagement activity with high impact Leverages current company activity in many cases Employee engagement opportunity with great benefits Differentiator for Students… Greater connection with the messenger Different from previous methods of career exploration that lost attention Provides a demonstrated path of a local role model
Ambassador Success – 3,500 Students
Inviting the Public
MFG DAY 2015 in MN
Winners Announced Last Week! What Can You Do? Winners Announced Last Week!
Solutions – Quality Education
Average cost of a bad hire: 1.5x base salary
15 Endorsed Certifications
Technical Certification Data
CERTIFIED PRODUCTION TECHNICIAN
What Can You Do? Manage the Talent Supply Chain Company Implement a strategic approach to talent management Implement demand planning for critical jobs Better signal skill demands Utilize analytics Community Agree to lead or find a leader Design and develop Implement and evaluate Align public and private incentives to sustain
Get Up. Get Involved. Get Engaged.
Contact Information Gardner Carrick Vice President The Manufacturing Institute E-mail: gcarrick@nam.org www.themanufacturinginstitute.org @TheMfgInstitute