Building Success Through Collaboration Corporate Account Manager

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Presentation transcript:

Building Success Through Collaboration Corporate Account Manager Keynote Building Success Through Collaboration Bharat Walia Corporate Account Manager

Building success through collaboration 800.800.4239 | CDW.com/peoplewhogetit Building success through collaboration How Asian Affinity Group Leaders leverage collective intellect and numbers to launch & sustain resource groups

Index Understanding the community and the data Recognizing the challenge Engineering a solution The Big picture and who should care

Demographics Fastest growing minority in the US, 46% growth between 2000 and 2010

Demographics Fastest growing minority in the US, 46% growth between 2000 and 2010

Demographics Population breakdown Demographics

Key Questions to ask Do we have the numbers within the company to build a strong case for our own ERG? Do we have the addressable business market community as a business case for the corporation? What does the leadership representation look like for our constituent group to develop Executive level support and ambassadorship? What does the external socio-political ecosystem look like in terms of representation, resources, research, and advocacy?

Engineering a solution What can collaboration do? Aggregating corporate citizens for critical mass Collective intellect can increase effectiveness Diverse industry unit can insulate from industry specific crisis A group can absorb shifts in D&I focus at individual companies

Asian Affinity Group Leaders A growing network of 40 affinity groups designed to engage top affinity group leaders in Chicago land Abbott General Electric Northern Trust Yunistone Investment Group Accenture Grainger OfficeMax Baxter Allstate BMO Harris Bank Pepsico Thomson Reuters BP Hospira Procter & Gamble HSBC Blue Cross Blue Shield IBM PWC Aon Hewitt CDW JP Morgan Chase Rubbermaid Walgreens Crowe Horwath KPMG Sara Lee Xerox Deloitte & Touche McCain Foods Sears Holding Nielsen Ernst & Young McDonalds Sodexo Kraft Foods Exelon Motorola State Farm abbvie

The Numbers 40 Corporate Affinity Groups 4 Quarterly Meetings 2 Large Scale Annual Events 1 Asian American Affinity Group

4 Quarterly Meetings Discuss true challenges and share best practices face to face Host company shares their company offerings and their diversity initiatives for a customized input Share challenges and successes other corporate affinity groups are having Allow opportunity for the affinity group leaders to network after meetings Identify and coach interested groups towards a launch or development

Asian Pacific American Heritage Month Celebration Audience enjoys Taiko drummers at Federal Reserve Bank of Chicago Governor Quinn at Blue Cross Blue Shield - 2010

Annual Corporate Leadership Conference Auditorium full of audience listening to keynote at Allstate CLC – 2011 A panel of Executives discussing corporate growth strategies at Allstate Insurance - 2011

2 Large Annual Events Opportunity to collaborate on a tactical level with other companies to strengthen network Exposure to senior leadership on rising stars in their resource groups Raising profile internally and externally of constituent BRG Opportunity to grow brand awareness of the organization Leadership development opportunity for BRG team

Successes & Challenges Viral Growth through word of mouth and social media Managing events & attendance between city and suburbs Launch of new affinity groups and successes Managing affinity groups and leaders in different maturity stages City & State level exposure for participating companies Finding an ideal single communication platform that works for everyone Networking between many people of different industries

Big Picture, Who Can Win? Corporate benefits Leveraging external resource group for constituent specific knowledgebase To create a collective geographical community that will attract and retain respective constituent ERG benefits Integrating group event into strategic plan for consistent and reliable programming A greater community of resource groups to grow and sustain a stronger functional model Individual Benefits Grow professional network & access to mentors Opportunity to lead larger scale events

Thank You! If you want to go Fast, go alone. If you want to go Far, go together. - Old African Proverb