Deborah Bancroft Caroline Moss Making Every Contact Count in Physiotherapy: addressing the health and wellbeing of patients, staff and the wider local community Deborah Bancroft Caroline Moss @DeborahBActive @PennneAcuteNHS @CMossPhysio

Why develop a greater public health role? Five Year Forward View Growing awareness of the contribution AHPs can make to public health Health profiles of the population of Bury Why develop a greater public health role?

Readiness for change Almost 9/10 members of the public said they would trust lifestyle health advice if it came from a AHP AHPs make up 6% of NHS workforce Over 4 million patient/client contacts a week Wider public health workforce

What did we set out to do? Sept 2014, The Physiotherapy Service Develop a structure to enable staff to implement the principles of MECC Promote health & wellbeing with patients, staff and our wider local community

What did we do? Workforce development Formation of partnerships with a range of support service providers Created resources

20 local partnerships with support services Bury Lifestyle Service Developed over 20 local partnerships with support services

What have we achieved so far? Healthy conversations have risen from 24% - Sept 2014 to 74% - Dec 2015

Media coverage reached over 86,500 people Promoting an Active Workforce Event 2015 Media coverage reached over 86,500 people For Trust and Bury Council Staff

Health & Wellbeing resources for local organisations and businesses Halthy conversations (documentation audits) a rise from 24% Sept 2014 to 74% Dec 2015 BEATS Overall increase of 34% retention rate   Lifestyle Service Bury 85% (55/65) completion rate Jan-Dec 2015. used by Bury College and Greater Manchester Police (Bury)

Work Out at Work Video Challenge 2016 Bowel Cancer Screening Team Halthy conversations (documentation audits) a rise from 24% Sept 2014 to 74% Dec 2015 BEATS Overall increase of 34% retention rate   Lifestyle Service Bury 85% (55/65) completion rate Jan-Dec 2015. Bowel Cancer Screening Team

Staff keeping active together The Bury 10K I’ll Play If You’ll Play

Community collaboration - Radcliffe Older People’s day 2015 and 2016 Community collaboration - Radcliffe

Development of Physical Activity & Sport Strategy for Bury Halthy conversations (documentation audits) a rise from 24% Sept 2014 to 74% Dec 2015 BEATS Overall increase of 34% retention rate   Lifestyle Service Bury 85% (55/65) completion rate Jan-Dec 2015.

#FabDigital

Making a difference, changing lives June’s Story Halthy conversations (documentation audits) a rise from 24% Sept 2014 to 74% Dec 2015 BEATS Overall increase of 34% retention rate   Lifestyle Service Bury 85% (55/65) completion rate Jan-Dec 2015. “Because of Physiotherapy, I have more confidence to go out now rather than staying in at home where I was going downhill rapidly. I’ve now gone back to the charity shop where I’ve worked for 25 years and I’m the June that I’ve always wanted to be! ” June

Staff led change….how do they feel? “Being able to have healthy conversations has made an immeasurable difference to the quality of care I can provide for my patients in my daily practice” Lucy band 7 Physiotherapist Halthy conversations (documentation audits) a rise from 24% Sept 2014 to 74% Dec 2015 BEATS Overall increase of 34% retention rate   Lifestyle Service Bury 85% (55/65) completion rate Jan-Dec 2015.

Staff led change….…how do they feel? “I feel I’m now better placed to have a positive impact on my patient’s general wellbeing and can really make a difference to their quality of life and that’s a good feeling” Jo band 6 Physiotherapist Halthy conversations (documentation audits) a rise from 24% Sept 2014 to 74% Dec 2015 BEATS Overall increase of 34% retention rate   Lifestyle Service Bury 85% (55/65) completion rate Jan-Dec 2015.

taking charge together Staff taking charge together Halthy conversations (documentation audits) a rise from 24% Sept 2014 to 74% Dec 2015 BEATS Overall increase of 34% retention rate   Lifestyle Service Bury 85% (55/65) completion rate Jan-Dec 2015. Trust staff health & wellbeing award winners 2015

Workplace Challenge videos Halthy conversations (documentation audits) a rise from 24% Sept 2014 to 74% Dec 2015 BEATS Overall increase of 34% retention rate   Lifestyle Service Bury 85% (55/65) completion rate Jan-Dec 2015. https://youtu.be/GYOugMONL9E The Story https://youtu.be/BBcUcjKkWd0 https://youtu.be/zvPdiz5YKAs