1970s HOLLYWOOD IA VERBAL ASSESSMENT Learn about the MOVEMENT of Hollywood (US) in the 1970s Creative High Point Scorsese, Realism, Freedom, Movie Brats. Understand how to take effective notes towards the IA Verbal Assessment

What do we want to know about a movement? Note taking What do we want to know about a movement? ? Taking effective notes: Story of Film Ep.9

What do we want to know about a movement? Note taking What do we want to know about a movement? ? Taking effective notes: Story of Film Ep.9

THINGS DEFINING A MOVEMENT Films Key Defining Features Directors/Actors Taking effective notes: Story of Film Ep.9 BINGO: Make a prediction of words that might come up. WRITE 6 Specific words in your grid

TAKING NOTES Films Key Defining Features Directors/Actors Use the grid to help you keep track of what is said Films Key Defining Features Directors/Actors Other Institution e.g. technology Film Language/Style Socio-Political Relevance Taking effective notes: Story of Film Ep.9

TAKING NOTES Films Key Defining Features Directors/Actors Use the grid to help you keep track of what is said Films Key Defining Features Directors/Actors Catch 22 The Graduate Personal Awareness of European Cinema and Film History Satirical. Mocked Society Dissident Films, Challenging Style. Assimilationist movies, which old genres were reworked. Martin Scorsese Robert Altman Buck Henry Francis Ford Coppola Other Institution e.g. technology Film Language/Style Socio-Political Relevance End of Hollywood Studio System End of 60s. Deaths of Malcom X, Janis Joplin, Jimi Hendix, Consumerism (anti sentiment) Vietnam Drugs/Freedom Taking effective notes: Story of Film Ep.9

FEATURES OF 1970s NEW HOLLYWOOD Creativity Reflective Cheap Equipment Influence from Neo-Realism and European Cinema Artistic standards – Meaningful Taking effective notes: Story of Film Ep.9

DOCUMENTARY presentation on New Hollywood 1970s Assessment Criteria: Produce a 7 slide presentation Discuss different features of the movement Use the notes section to record your information about the features of 1970s. Give examples of Films Directors Actors Socio-Political Relevance Add a screenshot/image to the slide to show what the video would be at this point in your documentary.

DOCUMENTARY VERBAL presentation Assessment Criteria: Talk for at least 3.5 minutes - 7 mins. Discuss different features of the movement Use the notes section to record your information about the features of 1970s. Give examples of Films Directors Actors Socio-Political Relevance Add a screenshot/image to the slide to show what the video would be at this point in your documentary.

Movie BRATS more power now in the hands of producers, directors, and actors Films made by FILM STUDENTS who had studied the art of film and knew it’s origins and European History. Formally trained in film-making courses/departments at universities such as UCLA, USC, and NYU Cheap easy access to film making equipment Willingness to tell their own stories “Brilliant white male dissidents of Christian heritage trying to open up the form of American Film in the hayday of the 70s.”

Movie Brats How many do you recognise? Francis Ford Coppola, Martin Scorsese, James Cameron, Jack Nicholson, Robert DeNiro, George Lucas, Brian De Palma, Steven Speilberg

Notable movies of the movement Mean Streets American Graffiti French Connection The Godfather Pt1 + Pt2 Taxi Driver The Exorcist

BLOCKBUSTERS 1970-80s Hollywood Institution Story of Film 11 last 10-15 minutes Learn about the New Hollywood Blockbusters. Learn how the hollywood institution adapted. Consider the downside of the New Hollywood institution

INSITUTION: MERCHANDISING Point 1

INSTITUTION: TV The first pay/premium television channel, Home Box Office (HBO), was founded in 1972; in 1975, HBO demonstrated the popularity of its programming and became the first in the television industry to use satellites for regular transmission of programming, with its "Thrilla in Manila" boxing match between Muhammad Ali and Joe Frazier Pay cable television was able to allow profanity and sex beyond what could be offered on commercial network television - outrageous comedian George Carlin's first comedy special was aired on HBO as On Location: George Carlin at USC (1977) with cautionary disclaimers about the use of strong language; it was the first of many HBO comedy concert broadcasts Hollywood realized that it could increase its profits by advertising its new releases on television - first shown to be successful with the massive TV marketing campaign (of $700,000) for Jaws (1975) - the film was also booked into almost 500 theatres for its opening weekend - a record!

INSITUTION: HOME VIDEO earlier in the previous decade, Ampex in 1963 offered the first consumer version of a videotape recorder at an exorbitant price of $30,000; other iterations would follow, such as Sony's introduction of the videocassette recorder (VCR) in 1969, and the introduction of the U-Matic in 1972 the appearance of Sony's Betamax (the first home VCR or videocassette recorder) in 1975 offered a cheaper sales price of $2,000 and recording time up to one hour; this led to a boom in sales - it was a technically-superior format when compared to the VHS system that was marketed by JVC and Matsushita beginning in 1976 video rentals - in 1977, George Atkinson of Los Angeles began to advertise the rental of 50 Magnetic Video titles of his own collection in the Los Angeles Times, and launched the first video rental store, Video Station, on Wilshire Boulevard, renting videos for $10/day; within 5 years, he franchised more than 400 Video Station stores across the country in 1978, Philips introduced the video laser disc (aka laserdisc and LD) -- the first optical disc storage media for the consumer market; Pioneer began selling home LaserDisc players in 1980; eventually, the laserdisc systems would be replaced by the DVD ("digital versatile disc") format in the late 1990s

Was Home Video a Good thing? One film-related industry that side-benefited from the development of the VCR was the pornography industry - no longer would adult-movie viewers have to visit seedy X-rated film theatres to view porn films, and this resulted in sky-rocketing profits from the sales and rentals of X-rated VCR videotapes. Theater attendance would begin to drastically decline in the next decade due to the home video invasion. Piracy would later become an issue, with the copying and distribution of films DEBATE: FOR: Argue in favour of home video AGAINST: Argue against home video

INSTITUTION: BOX OFFICE To maximize profits from weekend audiences, the industry decided to move major film openings from mid-week to Fridays, in 1973 Multi-plex theaters - the proliferation of multi-screen chain theaters in suburban areas, replacing big movie palaces, meant that more movies could be shown to smaller audiences; the world's largest cineplex (with 18 theaters) opened in Toronto in 1979

Top Box OFFICE HITS Star Wars (1977) George Lucas $775m  Jaws (1975) Steven Spielberg $438m The Exorcist (1973) Grease (1978) The Sting (1973) Saturday Night Fever (1977) (National Lampoon's) Animal House (1978) The Rocky Horror Picture Show (1975) The Godfather (1972) Superman (1978) Close Encounters of the Third Kind (1977/80) Steven Spielberg Smokey and the Bandit (1977) Blazing Saddles (1974) Rocky (1976) John G. Avildsen The Towering Inferno (1974) American Graffiti (1973) George Lucas One Flew Over the Cuckoo's Nest (1975) Stanley Kubrick

TRAILERS

Create a trailer for any 1970s film using original titles and voiceover. You have to sell the movie - using Directors, Actors, Studio and other institutional information (like the budget). You could also refer to audience response e.g. "critics are calling this movie amazing" TRAILER