Find work. Keep it. Get promoted Virtual Resources for: Internationally trained professionals Alberta employers who hire them
1. Tool for ITWs
Mission for ITWs: Reveal the hidden job market and provide tools to find work in your field
Research and Development Interviews/focus groups of 200 newcomers to gather anecdotes and recommendations Video interviewed 12 ITWs and employers Created content, scenarios and scripts from data and created Canadian workplace culture practical, interactive web-based resource
Getting into the course
Course content
Work and Culture Course Themes Course 1: Understanding culture at work, and how to think like a boss Course 2: Finding and keeping work in your field Course 3: Sensitive workplace issues
Sample video
Course content
WCO videos & tutorials https://www. youtube
Some findings 10,000 users around the world for module “Finding work in your field in Canada” Switched to facilitated and coached version of course: 200 CND users over 18 months Promotion requires ongoing presentations to orgs, associations and institutions
What we learned Users still access videos and use concepts up to a year after taking the course Remembered content via animations and scenarios in exercises ITW’s most successful when WCO combined with coaching and live webinars
2. Employer tool
Mission: Show Alberta employers the value and benefits of hiring immigrants and give them tools to do it well
Research and Development Interviewed 34 best practice employers Video interviewed 12 employers Did literature review on employer experiences with hiring immigrant employees Data used to create content, videos, tutorials, website/tool and workshops
The employer tools site http://albertaglobaltalent.ca
Web tool resources
15 Web tool tutorials & videos
40+ Employer-friendly docs Short content text Downloadable pdfs Checklists Tip sheets Other resources Other links Other videos
Check your knowledge results
What we learned Differences between best practice contributors and employers who need the resource Tutorials not videos Scared to “check” knowledge PDF checklists most popular MASSIVE marketing education required
Next steps Disseminate to immigrant serving, govt and employer network groups Find marketing funding Attract new people via webinar Need to educate and advertise for next three years to get user numbers up Replace forum with FB, use more YouTube
Help us spread the news! Thank you! Book a web demo Host us at a staff meeting Invite us to your events Register for and use the resources yourself Retweet our posts and share our blogs Thank you!
Contact information Canadian workplace culture Work and Culture Online Marie Gervais 780 993 1062 marie@shiftworkplace.com Employer tools Equip to hire immigrants Brian Ennis 403 391 9713 brian@albertaglobaltalent.ca