Perfect fit.com Custom-made clothes either based on a preconceived model or 100 % designed by the customer
Services proposed Webshop Customer services: videos, consultants (phone number)
Customer’s profile Men and Women From 8 to 99 years old People struggling for finding their size
Advertisements Social Networks (Facebook, Snapchat,…) Fashion bloggers on Youtube Collaboration with famous designers Sponsors Advice while shopping
Strategies A. Shipping B. Payments Factory in Europe Stock in Europe Delivery in Belgium, France, Norway, Sweden, Germany via Kiala (same for returns) Cashback : in coupons B. Payments Raw material : taking from another company Labour : Wages/salaries Shippings : Taxes and Vats, labour, cars/ships/planes/trucks
Strategies C. Customer services on the website: E-mail Phone number Address Chatting Fax Consultants D. Reviews: Rating stars/surveys/comments Videos for helping
Strategies E. Website when Purchasing: F. Advantages for customers Credit card Paypal Visa Invoice/bill = pay later when received/delivered F. Advantages for customers Bonus cards Cashback through coupons Fairtrade & ecologic material Clothes are 100% at their image Free shipping
Strategies G. Social and Environmental projects After returns: selling the clothes to 2nd. Hand shops or giving to social shops Raw material made with biological cotton produced by small farmers Employing people who can’t find work for a long time.