Website and Digital Marketing Solutions for Accountants and Financial Planners A comprehensive list of AcctWeb’s digital marketing services AcctWeb.

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Presentation transcript:

Website and Digital Marketing Solutions for Accountants and Financial Planners A comprehensive list of AcctWeb’s digital marketing services AcctWeb

Background Our focus is on how best to help an Accounting Practice better and more productively use digital marketing technologies to implement its marketing strategies. AcctWeb has been helping Accountants and Planners for over 10 years but we’re always working to improve our offering. For example New: Facebook, LinkedIn and Twitter - we can now update these social media for you with content so they keep ticking over.  This adds to the sales channels you use but without taking your time to keep them up to date.  We do that for you while you work on getting Likes, Followers or Group members.  New: We even track and report on 'hits' for you. New: We offer SEO (search engine optimisation) and know better than anyone what Accountants want from Google.  We are putting our clients amongst the top of listings for chosen phrases and in their area.       New: If you'd like to know more how your website stacks up as a marketing resource then we're happy to give you a free 10 point appraisal and, if necessary, recommend improvements.

Our Website Content Services A website + active content + good support makes a proper website based marketing resource, just having a website and CMS has always been unproductive. A site needs 2-6+ services. We offer Bundles from 2 to 9 in our Goanna Bundle, including articles, financial tools, and marketing advice. Comprehensive CMS. Only a number of content services will help: build relationships with clients. demonstrate your use of new technologies. aid intergenerational marketing better implement your marketing strategies. Improve a Practice’s digital marketing

Social Media Integration RSS feed of relevant news articles Regular updates Great help to implementation of a social media marketing strategy. Updates all Social media but focuses on: Facebook Twitter LinkedIn Links go back to website to your website.

Websites Custom design Client editable (easy to use CMS) Full Search Engine Optimisation support Compatible with all devices and browsers Landing pages for target marketing Some examples

News articles delivered to any website Known as Dingo Can be bolted onto almost any website Replaces the need for Newsletters Accountants can add own articles easily

SEO Your website needs to be found Targeted campaigns Our SEO service will get you there Improved rankings

Financial Tools Engage clients and identify client needs Improve client financial literacy Budgeting, tax, super, Centrelink calculations, debt minimization calculations, and much more Full cash flow system Personalised e-mails using eBroadcast

Secure File Transfer/Digital Vault Securely transfer files to and from your clients 128-bit encryption Client Portal where a client (and their Accountant) logs in to transfer files, do cash flow, analyse their Super, improve financial literacy, complete a fact find.

eBroadcast Mass mail-out software Comparable to Mail Chimp Personalise e-mails Very quick to use and maintain Organise clients into groups Very cost effective Integrated into the Financial Tools

Online Fact Find Great for your Planner colleagues or associates Have clients keep their information up-to-date Saving between $80 - $100 a Review meeting Comprehensive but very easy to use Integrated also are Budget and Super tools, reports, and more.

Domain Hosting Website + email, or just your website Cpanel management AV stats Very competitive Includes DNS, Website and e-mail management

Digital Marketing Campaign Manager Run and manage marketing campaigns. Campaign information will go out via e-mail, social media, Google, Seminars, ads in local papers, Brochures, etc. We can count responses and from where. You know exactly what your marketing is doing. Compare results to your marketing plan and objectives.

Contact Us AcctWeb has helped Accountants and Planners get more from their Digital Marketing for over 10 years. Let us help you. (03) 9854 6254 info@acctweb.com.au Visit AcctWeb