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Curated Highlights from INTX May 26, 2016
Host: Jeff Baumgartner Technology Editor Multichannel News Today’s Speakers Host: Jeff Baumgartner Technology Editor Multichannel News Dwayne Benefield Vice President, Head of Playstation Vue Sony Interactive Entertainment Geetha Ranganathan Senior Media Analyst Bloomberg Industries
Bundles – Is Thin In?
Mobile Video
TV Everywhere Success: On pace to meet or beat similar product adoption curves. 6 years In the first TVE 41% usage penetration On Demand 43% usage penetration HDTV 12% usage penetration 1 Success: In the first six years, TVE (41%) matched On Demand (43%) usage penetration and was more than 3x that of HDTV (12%). Positive Perceptions: 53% of pay-tv subs say the availability of (TVE) streaming experience makes them feel more positive about their providers.2 Value: 56% of subs say the (TVE) experience makes their subscriptions a better value for the money.2 1 Source: Leichtman Research Group 2 Source: Hub Entertainment Research
Subscription VOD
The Pay-TV Business Model Advantages Challenges Going OTT Going OTT: Comcast’s Brian Roberts reiterated that they don’t plan to offer an out of market OTT pay TV service (for now), but it was a big topic of discussion this week given the expanding number of virtual MVPDs in the market (Dwayne’s PS Vue, for example, Sling TV, and the new one announced this week by BitTorrent). Though Comcast and other traditional MVPDs have yet to go OTT on other cable operators, is this scenario inevitable? If it is, what’s the broader impact to an industry that has historically been collaborative because cable operators have not been directly competitive?
Tech Value Creation for Consumers
X1 Advancements 7 million voice remotes in market 180 million voice commands per month
X1 Around the World?
X1 Advancements An Olympic Undertaking 6000 hours Live streaming content Search by event, athlete, country Gold Zone app tracks medal counts
Virtual Reality: Are we there yet?
HDR or 4K
WiFi and Impact of 5G
Going for a Gigabit Going for a gigabit Saw a lot of DOCSIS 3.1 gear on the floor as cable ops gear up to bring 1-Gig into the home. But what are the use cases that will drive that sort of capacity to the home?
“ “ Internet of Things | Smart Home Networks must continue to innovate, experiment, and thrive in order to fuel the Internet growth we all want to see. – Michael Powell, President & CEO, NCTA “ Internet of Things/Smart Home: Seems as though supporting these services are becoming table stakes for Comcast and others as other segments of the market look to be the operating system of the home (ie. Amazon with Echo; Google Home, etc.)
Data-Driven Decisions
TED Talks
TED Talks Negin Farsad Fighting Islmaphobia With Comedy Jesse Genet Girl, Disrupted Adam Foss A Prosecutor’s Vision For A Better Justice System David Sengeh The Sore Problem of Prosthetic Limbs
Lobstah Tank Winners First Place - $10K Grapevine Second Place - $3K Admetsys Third Place - $2K Freebird
New Products
Host: Jeff Baumgartner Technology Editor Multichannel News Questions? Host: Jeff Baumgartner Technology Editor Multichannel News Dwayne Benefield Vice President, Head of Playstation Vue Sony Interactive Entertainment Geetha Ranganathan Senior Media Analyst Bloomberg Industries
How Cable Goes Wireless: New CTAM Master 2.0 Course How Cable Goes Wireless: June 22 | Los Angeles November 2 | New York Instructors: Course topics: WiFi and mobile growth drivers, marketing opportunities, next gen capabilities and more. Leslie Ellis Senior Tech Advisor CTAM Craig Leddy Interactive TV Works. LLC www.ctam.com/wireless A fast-paced forum focused on consumer-centric innovation and forecasting Anindya Ghose Professor of Information, Operations and Management / Professor of Marketing New York University’s Leonard N. Stern School of Business Joeri Van den Bergh Co-founder & NextGen Expert Insites Consulting Co-Author, How Cool Brands Stay Hot: Branding to Generation Y & Z www.ctam.com/think