Content Train the Trainer New cordless dry wall screw driver

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Presentation transcript:

Content Train the Trainer New cordless dry wall screw driver New magazine M55 X 07.2012 1

Aims To convert the current ASCT to a FEIN EC motor and current battery technology. To improve the costs of manufacturing. To extend areas of use to include: plasterboards highly compressed boards, such as Knauf Diamant reinforcement profiles with self-drilling screws To assume a new position as an "all-rounder" in drywall work. To launch an improved collated strip magazine M55 X To continue use of the U-clutch for FDK in the 2nd generation too To replace the current drywall screw guns. 07.2012 2

The most important facts Long-lasting power tool Tested for more than 1 Mio. fastenings (~ 40.000 qm) 2.300 fastenings before re-charge “all-rounder” – one screw driver for all dry-wall-fastenings FEIN Li-Ion Technology High current capability Emergency stopp prevent the tool for damages. Brushless motor High number of fastenings before re-charge New magazine M55 X Long-lasting: Tested for more than 500.000 fastenings Very dust resistance 07.2012 3

2nd generation: significantly more power ASCT 5-40 ASCT 14_18 Current / voltages only 14,4 V 14,4 and 18 V Capacity 2,4 Ah 3 Ah Run time battery 1.800 fastenings More than 2.300 fastenings Applications plasterboards All dry-wall boards Weight 14V 1,6 kg 1,7 kg Able to stand on battery No Yes Soft-grip applications Hand strap Charger ALG 30 ALG 50 07.2012 4

Dry wall applications with high density boards – growing segment particular in the industrial and public area. High density plaster boards combine important features in one product: Noise reduction Fire protection Wet room suitable Break resistant High stability The share of brand plasterboards has reached 20% according to information from Knauf, Germany. Boards have a extreme hard and flat surface. They needs to be fasten with special screws. Some dry wall screw drivers are not powerful enough. On the other side crafter expect one screw driver for all dry-wall application. There is no willingness to switch between screw drivers. 07.2012 5

Product information / FAQ Why is the new ASCT more powerful but the torque is still at 10/5 Nm? To be competitive we reported on the old ASCT the absolute maximum which the motor can achieve. But at 5 Nm the motor is close to block and stop. At the new FEIN brushless motor we are more conservative. The motor is able to keep the 5 Nm permanently. Thus and due to additional reserves at the battery (high current capability), we can fasten even double layed fibre boards and high density boards. The performance of the ASCT is limited by the battery. Technically are even 20% higher torque possible but paid by the life-time of the battery. FEIN protects the batteries by limitation the maximum power of the battery by the electronic unit. That results in a very high life-time. On screw drivers we expect a life-time of 2.000 re-charges per battery. Assuming an average of 250 working days per year, a battery will last for 8 years! 07.2012 6

Product information / applications 14 and 18V   Gypsum-, Noise reduction-, Fire protection-Boards Gypsum Fibre Boards High Density Boards Door profiles Serial fastenings Run-Time battery Single layer Double layer ASCT 18 M lll > 2.300 ASCT 18 ASCT 14 M l > 2.000 ASCT 14 SCT 5-40 M SCT 5-40 X The end-user will realize a difference only at double layer fibre and high density boards. International are different battery voltages preferred. FEIN is offering 14 and 18V, customers can choose. 14V very price attractive below 400 EUR. 07.2012 7

Product information – proof of performance Service life / durability 1 million screw connections without any complaints > 2,300 screw connections per battery charge (single-ply plasterboard on wood supporting structure with 35 mm collated screws) Performance (18V version) 2-ply Knauf Diamant board on wood/metal supporting structure (with Knauf Diamant screws) 2-ply plasterboard on wood/metal supporting structure Hard torque-rate joint with reinforcement profiles 07.2012 8

Product information – new magazine M55 X Quality Tested for at least 500,000 screw connections. Transport issues <3%. 1,000 overhead screw connections. Dust collects in the collated strip magazine. Transport issues <3%. Dust lab passed without any complaints. Major improvements more stable design thanks to guide rails on both sides defined link to screwdriver with operating buttons The sliding pieces and transport units which are currently working reliably were modified and adopted. New extension 9 01 04 010 01 0 Adaptation to new collated strip magazine and not compatible with the present M55 Screwdrivers are compatible with the new and old collated strip magazines. Art. no. of new collated strip magazine M55 X: 9 01 04 009 01 0 07.2012 9

Product information – technical details Compatible with collated strip magazine M55 and M55 X Scope of supply and packaging as for ASCT Accessories totally compatible with mains / battery and old / new technology. ONE EXCEPTION: The new collated strip magazine requires a new extension (details provided later) Green sealing fluid on gear box head replaced with paper seal. Doesn't result in willingness to pay more but does improve the external appearance. 07.2012 10

Product information – Fein offers a complete range for fastenings in the dry wall business. Screw drivers Single drivers and screw guns Corded and cordless Accessories Magazine M55 X Extension M55 X 2 Chargers Consumables High-speed construction screws Bits and tool holders Full compatibility between tools and accessories. 07.2012 11

Product information Scope of delivery Dry wall screw driver (14 and 18V) 1 FEIN drywall Screw Driver ASCT 5-40 1 Plastic Carrying Case 1 Rapid Charger ALG 50 2 Batteries 1 Scaffold Hook 1 Depth Stop 1 Bit holder 1 Bit with dust protection ring Auto feed screw driver (14 and 18V) 1 FEIN drywall Screw Driver ASCT 5-40 1 Plastic Carrying Case 1 Rapid Charger ALG 50 2 Batteries 1 Scaffold Hook 1 Depth Stop 1 Bit holder 1 Bit with dust protection ring 1 Magazine M55 1 long bit for magazine operation

Product information – pricing positioning New pricing position ASCT 14: €399 ASCT 18: €449 Cost benefits from using own EC motor Price adjusted to the competition Adopt pricing positioning globally! Names have been simplified to ASCT 18 and ASCT 14 "M" indicates the collated strip magazine variant "U" indicates the adjustable, ratchet universal clutch (Denmark only) 449,- 399,- 07.2012 13

Produktinformation Available sets (Scope of delivery as described) ASCT 14 ASCT 18 ASCT 14 M ASCT 18 M Order reference 71131461000 71131661000 71131462000 71131662000 List price Germany 399 EUR 449 EUR 499 EUR 549 EUR Replacement machines (without batteries and without charger; packaged in carton) ASCT 14 ASCT 18 Order reference 71131428000 71131628000 List price Germany 209 EUR 239 EUR

Product information / Competitors Brand: FEIN Hiliti Makita Protool Kress SPIT Product name ASCT 18 ASCT 14 SD 5000-A22 BFS 451 RFE DWC 12-4000 DEC LI 180 ATBS 1.5 / 3.0 216 HDI   Image Battery Current / Voltages 18 V 14 V 21,6 V 18,0 V 10,8 V 14,4 V Battery Capacity 3,0 Ah 2,6 Ah 3 Ah 1,5 / 3,0 Ah Battery cells Li-Ion number of re-charges 2.000 k.A. 2000 Magazine removable yes no Weight 1,7 kg 2,1 kg 1,3kg (1.5Ah); 1,6kg (3.0Ah) 1,4 kg max. torque 10 / 5 Nm 9,5 Nm 3 Nm 8,5 Nm max. speed 4.000 U/min 4.000 U/min. 5.000 U/min 4.200 U/min. Listprice in EUR excl. tax 449,00 € 399,00 € 525,00 € ca. 350,00 € 407,00 € 365,00 € FEIN: proof of performance. 1 Mio. fastenings, long-lasting batteries, brushless motor Hilti: significant more weight (400 gr.) Makita: no 2-in-1 functionality. Strict separation of single- and magazine screw driver. Protool: torque not sufficient. Only fastenings of gypsum boards, only 10,8V batteries. Kress: different battery packs. Compact batteries only suitable for gypsum boards. Spit: torque too low. Only gypsum boards but the light weightiest screw driver. Street prices Makita, Kress up to 20% below list prices. Very price aggressive offers. 07.2012 15

Product information / Competitors Brand: FEIN Hiliti Makita Protool Kress Product name ASCT 18 M ASCT 14 M SD 5000-A22 BFR550RFE BFR540RFE DWC 12-4000 DEC LI 180 ATBS 3.0 SMV   Battery Current / Voltages 18 V 14,4 V 21,6 V 10,8 V Battery Capacity 3 Ah 2,6 Ah 3,0 Ah 3.0 Ah number of re-charges 2.000 k.A. fastenings per battery > 2.300 > 2.000 2.150 975 1.340 Magazine removeable not removeable Weight 2,2 kg 2,1 kg 2,3 kg 2,0 kg 1,9 n.a. max. torque 10 / 5 Nm 9,5 Nm 3 Nm 8,5 Nm max. speed 4.000 U/min 5.000 U/min 4.200 U/min. Listprice in EUR excl. tax 549,00 € 499,00 € ca. 650 € 470,00 € 434,00 € 482,00 € FEIN: best run-time of all batteries with more than 2.300 fastenings. Hilti: run-time with 2.200 fastening as good as FEIN but higher weight. Especially when working without magazine. Makita: Magazine not removable. Frequent transport failure. Run-time could not be measured equally due to many transport mistakes. Protool: significant lower run-time with only 975 fastenings before re-charge. Not competitive. Street prices Makita, Kress up to 20% below list prices. Very price aggressive offers. 07.2012 16

Product information / Feedback field test ASCT (01/2011) + Performance as corded screw driver + well balanced + high number of re-charges per battery + small and light weight + very light weight + strongest performance + quick re-charged + short construction + excellent ergonomics + magazine easy to remove + non-slip handle + high number of fastenings per battery load + practical scaffold hook + very good balanced + pleasant motor sound + innovativ operating system + silent operation + very fast on wood + slim construction + additional grip zone at the magazine + functional scaffold hook - high weight (killer-criteria) - Magazine not removable - limited fastenings per battery load + well balanced single screw driver - battery overdimensioned - complicate to insert strips in magazine - Magazine not well fixed on machine + less pressure necessary on screw gun as on - too wide - top-heavy - Adjustment part vor screw lenth can slip out competitive screw guns - only one grip position possible - bad ergonomic an handle - weak performance + point of fastening is well visible on magazine operation - length 424 mm - operation system is difficult to understand + fastenings requires less pressure - no capacity display on battery + smooth operation - uncouth and old-fashioned design - risk of injury when exchange bit at "auto-mode" - cheap apperance look - bad manufacture - too long with magazine (435 mm) - weak torque - screw gun appears too large - vibrate as impuls screw driver - cannot stand on battery - mislead to wrong grip position - difficult to remove magazin - closed hand is tiring - screw gun is top-heavy - requires a lot of pressure during magazin operation - pressure in necessary to fasten screws - bumpy operation 07.2012 17

Product information / Sets Product combos remain in the assortment. ASCT 5-40 will be replaced by ASCT 14. Professional set for drywall construction ASCT 14 AFMM 14 ! Just one battery ! E-Cut saw blade combo HSS segment saw blade Circular saw blade M-Cut saw blade FMM 2 pcs 7 19 002 60 00 0 €665 Professional set for drywall construction ASCT 14 AFMM 14 LongLife E-Cut 7 19 003 61 00 0 €549 07.2012 18

Train the Trainer 07.2012 19