Analyze and Evaluate an Advertisement (Thailand Mobile phone ) Student name: Reema Al-agili ID : 201101241

outline Background of the Advertisement show The Advertisement Persuasion Tactics Effectiveness Summary outline

1. Background of the Advertisement The product that’s being advertised: Mobile phone ad from Truemove H company The length of the advertisement: 3:00 minutes The pilot: The advertisement starts as a story about a generous kind man how won noodle shop and paid for the poor kid ‘s mom madison after he tried to get away from stealing it, after 30 years he get sick and then the kid pay him by healing him after he become a doctor and paying for the medical expenses and showing in the end the company is policy “giving is the best communication”. Targeted audience: suppose to attract all the people from deferent ages, for gender it most will attract Tailand because in the advertisement they speak Thailand and of course English speakers with the subtitle the put in the advertisement,

The Advertisement https://www.youtube.com/watch?v=7s22HX18wDY

+ + - - Persuasion Tactics 1- catchy music that makes you feel like you are watching movie. 2- the good drama story that send their policy concept witch is “giving “. 3- sending a humanity massage, the man’s charity and the boy returning the debit by healing him and inherit with the man’s generosity by volunteering as doctor to heal the poor old villagers. 1- it not related at all to with the company services the communication conglomerate like network connection, mobile phones. 2- mentioned the company name in the end and didn’t last for second.

Effectiveness It is so affective the massage they send witch is trust and integrity toward this company. It would be more effective if they would mentioned in the ad the company more in creative way. show more about your offers to the client in logical way.

Summary Explained how they make this ad affective by sending a meaningful massage “giving” in the ad and how it reflect your view in the company make it more effective by adding some logical and reasonable reasons and fact why we should buy from the company.

Thank you for listening  and remember Giving from the heart is the best communication