Psychological Research
Scientific Methodology Remember OTHER Observations Theory Hypothesis Experiment (Descriptive, Correlational) Replication
Observation Every Spring something really unusual happens. . . . . . . .
Theory I think it has something to do with Easter candy.
Hypothesis If I eat jelly beans. . . . . .
Operational Definitions of Hypothesis You have to word your hypothesis so that it can be replicated. Ex. If a subject eats 17 jelly beans four times a day, then he/she will . . . . . . .
Experiment, Descriptive, or Correlational Studies You perform the study and ANALYZE the results.
You have to write your conclusions!! They must be written so that they can be replicated (REPEATED).
Three types of research: Descriptive, Correrlational, Experiment
Descriptive Studies-can only describe 1) Naturalistic Observations 2) Directed Observations 3) Surveys 4) Case Studies 5) Tests
Naturalistic Observation
Occurs in a person or animals natural setting
Directed Observation
Occurs in an artificial environment like a lab
Surveys
Surveys ask individuals to report their beliefs, feelings, behavior
Important terms to know in Surveys: Population- the group the survey represents Sample- The subjects you question Random Population- Everyone in the population should have an equal chance of participation (ex. Names should be picked by a computer or drawn from a bag) Representative Population- The sample should match the population on key characters The Size- the larger the sample the more accurate the results
Be careful about Volunteer Bias
Be careful about reading Surveys Who
Shere Hite Report on Women’s Sexuality
Case Studies
An in-depth look at one person
Tests
Psychology has many tests-personality, intelligence etc. etc
Tests can’t show causation-They can only describe