This marketing function is responsible for the movement or transfer of goods and services. -Back- $100

When a team gathers, analyzes, and evaluates data for use in making decisions is the responsibility of the______ function -Back- $200

Identify the marketing function illustrated in the following situation: Nick wants a new Seahawks hoodie and sees a style he likes in a magazine advertisement. -Back- $300

_______is a marketing function which involves developing, maintaining, and improving a product or service mix in response to market opportunities -Back- $400

This marketing function determines how much profit a business will make on the goods and services they provide -Back- $500

If Russell Wilson expresses public approval for the New Gatorade sports drink, this is an example of a: -Back- $100

Most corporate dollars are spent on sponsorships in this industry -Back- $200

Under Armour structures a deal in which they offer financial support to the Children's Hospital 5k run so their name becomes associated with the event this is example of a: -Back- $300

A marketing strategy where the advertisers associate themselves with, and therefore capitalize on, a particular event without paying any sponsorship fee -Back- $400

Who / What are the 3 primary components of the sponsorship event triangle -Back- $500

To succeed with the marketing concept, managers must base their decisions on the -Back- $100

When the price of a ticket is set too high, consumer demand will usually be_____. -Back- $200

A court order which forbids players or actors from carrying out certain act is called a (n) -Back- $300

These leisure sports which sometimes are played for money are considered a game of skill rather than chance, therefore they are legal in most states -Back- $400

A international brand consideration the NFL would have to take into account if they expanded into Europe or Mexico would include -Back- $500

During the World Series, multiple business owners got together in which they conspired to charge patrons high prices to enter their establishment -Back- $100

When the price of football cleats increases, the quantity of cleats offered for sale will also increase. This is an example of the law of -Back- $200

___________is the point where the supply and demand curves intersect to determine a market price. -Back- $300

The 4 stages of a business life cycle are -Back- $400

During the Super Bowl, consumers usually want more tickets than are available, this gap between the consumer’s unlimited wants and limited resources available for this event creates a condition known as Back- $500

A television network has decided to market its new show to married women between the ages of 25-40. They are catering towards which segmentation -Back- $200

When the NFL team’s market is divided into specific groups, each one of these groups are called a market -Back- $400

Sports teams really focus on this segmentation because these cater to an individuals internal loyalty to a team -Back- $600

The promotion element of marketing is designed to do these 3 things -Back- $800

A commercial advertising the NFL Play 60 campaign encouraging kids to get out and exercise is this type of promotion -Back- $1000

Actors join together for a common purpose and form what is known as the Screen Actors Guild. This would be a considered a: -Back- $200

Companies like Apple’s iTunes have to pay these back to the artists when customers download their music. -Back- $400

Players and team owners are meeting next week to determine the terms and conditions included in the new contract This process is known as -Back- $600

These people negotiate on behalf of their clients for such things as better pay, performance incentives, and their clients position in the market -Back- $800

This law or act prohibits the restraint of trade and monopolies within any market -Back- $1000

Professional sports team shop recently added women’s apparel to its product mix. This strategy is called -Back- $200

Since 1978, works may be copyrighted for the artist life plus and additional _______ -Back- $400

Businesses may request ___________ when sponsoring an event so they are the only official sponsor of an event or team. -Back- $600

When NFL players arrived at their practice facility today, they found a sign on the door stating team facilities would be closed until further notice. This is a management strategy known as a(n) -Back- $800

A product-mix strategy in which an the Sounders would redesign its jersey -Back- $1000

These agreements allow one company to use another company’s brand in their advertising efforts -Back- $200

Opportunities businesses and products have to interact with customers are called this For example: if Blitz, the Seahawks mascot came to liberty for an assembly -Back- $400

Consumers develop feelings toward brands in terms of various levels of awareness and preference. This is referred to as brand: -Back- $600

Professional sports teams use personified symbols in their brand development, these are called________________. -Back- $800

This government office provides information about how to obtain legal protection for the exclusive use of a brand name -Back- $1000

1st RD 100 200 300 400 ½ G Sponsored! Go to 2nd RD Name that Function Back Go to 2nd RD Name that Function Sponsored! Marketing Misc? Its Economical 100 200 300 400 ½ G

Promote and Identify your market 2nd RD back rd 1 GO to Final Jeopardy Promote and Identify your market Legal Issues in Sports Marketing Misc? It’s a Brand world 200 400 600 800 1G

JEOPARDY Start

Final Jeopardy Wager Final Jeopardy

Question: What is the only professional sports league without a salary cap in their collective bargaining agreement?