25 Years Experience In Ensuring Brand Communication At POP, Sales Promotion, Merchandising Branding Solution, And Resource Management Across India
ABOUT US PROFILE 25 Years In Business, We Have Become Force For Pan Promotional, Merchandising And Allied Creative Inputs Source Base With Long Term Prospective Of Partners-in-growth. We Attempt To Provide Added Value Or Incentives To Consumers, Wholesalers, Retailers, Or Other Organizational Customers To Stimulate Immediate Sales. A Professional Consumer Connect Source For More Than Hundred Brands With More Than Two Decades Of Sustained Growth. A Break Through Into Pan Regional Presence Strategic Linkages With National Firms :- O&M, Lintas, Mudra, Percept, Meccan. A Staggering Strength Of Down To Earth Experienced & Capable Manpower Who Could Stand By As Strategic Weaponry.
Merchandising-Executions Permanent-Promoters Branding Merchandising Sales Promotions Creative-Adaptation Printing Shelf Solution Customize branding HTH In-Shop Sting Operation Floats Van Rural Urban College Exhibition Mall Second Site Dealer Board In Shelf Outdoors FSU Shelf Valorization Merchandisers Merchandising-Executions Permanent-Promoters
Footprint – Span of control Main Offices Main Office : Chembur. Operation Office : Chembur & Pune 3. Production house : Pune 4 Operations head 4 Activation head 2 Resource: Accounts & MIS 2 Designer. 12 Executives. & Infrastructure / Resources Associates Offices 30 Locations Across India
Increasing brand interaction for better communication Lakme Makeover In –Shop Promotion Consumer Contact Retail Activation Driving off take Generating Trails Increasing brand interaction for better communication Exhibition / Mall Wet Sampling College Activation Urban Activation Mall Activation
Activation @ consumer touch points School Activation House to House Society Interactive Activation @ consumer touch points Home 2 home School Contact floats/events/interactive Society interactive Consumer Contact Rural Van Promotion Urban Float Promotion Rural Activation Road Show
Merchandising Right Product >Right Time>Right Manner>Right Place
IT COST’S MORE BUT IT PAY’S MORE THAN IT’S COST BRANDING No Rent High Visibility Long Lasting Purposeful act of Deciding We Host Branding Activities That Define And Deliver A Purchasing Experience And CREATE:- “First moment of truth”
Customized Branding Dealer Board Pillars Branding Counter Branding (Star Flex With MS Frame) Pillars Branding (Eco Vinyl + Lam + 3mm Sunboard) Counter Branding (Eco Vinyl + Lam + 3mm Sunboard) ACP Board With Acrylic Letters & LED
Outlet Branding (Wall, Glass & Counter Branding) Glass Branding (One Way Vision) Wall Branding (Eco Vinyl + Lam + 3mm Sunboard) Counter Branding (Eco Vinyl + Lam + 3mm Sunboard)
(Star Backlit Flex with Signage's Dome Board (Thermoforming Dome With LED) Glow Sign (Star Backlit Flex with Branded Light Fittings inside box) Neon Sign Flange Lollypop Sandwich
Wall Painting & Wall Media Impact Wall
ICRC Tech Initiatives Tagging @ Every Activity & Stage Advantages : Enhance Operational Productivity Sustainable Performance Measureable Real Time Information Effective Rapid Decision Making ICRC The Promotion people Maximize reach - Android, - Web portal
Few Milestones 4.5 lacs (0.45 Millions) 96,000 man-days of outlets merchandised by merchandisers for 11 brands Have done 131 – no of vans, activities for 32 brands and covered 12,464 villages Rurban /Urban /Rural Branding West/South/East/North 4000 Towns 12500 Outlets 40 Towns 2500 Outlets 4000 villages 12000 outlets 2.75 lacs (0.27 Millions) Sq ft of Dealer Board made and installed for Top 8 Brands in India (FMCG) Rural Wall Painting 10 Brands 200000 Villages 1.5 Cr.Sq Feet 96,000 man-days of In-shop activities across 236 towns in 7 states 1.26 crs (12.6 Millions) House hold touched via House to House activity across 147 towns in West India 1.15 lac micro rural outlet air visibility drive of 5 brands with in 90 days @ 12 states 10.22 lacs (1.02 Millions) Sq ft of Retail Space branding done Pan India
Client List
Perseverance is my religion Thanks