The Efficient Data Center - Dell Advanced Infrastructure Manager Presenter Name Title

Data center flexibility challenges Non-strategic tasks burn most cycles Provisioning infrastructure takes too much time We have more physical than virtual servers Variable workloads = sub-optimized capacity The next movement in the efficiency evolution is the unification of your network fabric and the You can by creating a flexible infrastructure, orchestrated through a unified infrastructure management. You can take the path to efficiency to a new level, by unifying and optimizing your data center infrastructure and networks. Many claim to be able to do this. There are a number of offerings out there today that intend to solve this challenge and to offer customers a proprietary, non-standard solution that was cobbled together from existing solutions. In fact, most promise the same savings in cost and complexity but the truth is…… VM deployment quality inconsistent

The efficient data center architecture Smart, virtual ready infrastructure for rapid deployment and optimized operations Intelligent Infrastructure + Intelligent, purpose built servers + Efficient I/O fabric + Optimized storage + Cloud-optimized infrastructure Tools for managing and deploying your physical, virtual and logical infrastructure Simplified Infrastructure Management + Policy-based updates & config + Manage network, storage, servers in a single pool + VMWare, Hyper-V, Xen, physical Streamlined Application & Workload Management Rapid delivery of strategic IT services with groundbreaking new capabilities + Compress the time-to-value for new applications + Self-service IT + Proactive, predictive monitoring Intelligent Data Management Optimization of data value throughout its lifecycle, placing it on the right tier and storage type + Disaster recovery / continuity + Object and unified storage + Automated tiering and de-duplication

The need for Simplified Infrastructure Management SERVERS Server Team STORAGE Storage Team NETWORKING Networking Team The next movement in the efficiency evolution is the unification of your network fabric and the You can by creating a flexible infrastructure, orchestrated through a unified infrastructure management. You can take the path to efficiency to a new level, by unifying and optimizing your data center infrastructure and networks. Many claim to be able to do this. There are a number of offerings out there today that intend to solve this challenge and to offer customers a proprietary, non-standard solution that was cobbled together from existing solutions. In fact, most promise the same savings in cost and complexity but the truth is…… Discrete Server, Storage and Networking teams have to commit resources Extremely people intensive processes Lengthy time to deploy a resource set and then turn it into a solution Organizational challenges limit optimization / utilization once it becomes a solution

Experimental workload When complete, solutions often inefficient Day 1 1 Year Business Cycle Workload Experimental workload Mail The next movement in the efficiency evolution is the unification of your network fabric and the You can by creating a flexible infrastructure, orchestrated through a unified infrastructure management. You can take the path to efficiency to a new level, by unifying and optimizing your data center infrastructure and networks. Many claim to be able to do this. There are a number of offerings out there today that intend to solve this challenge and to offer customers a proprietary, non-standard solution that was cobbled together from existing solutions. In fact, most promise the same savings in cost and complexity but the truth is…… Experimental workload resources often don’t get reclaimed Hyper-growth workloads constantly require care and feeding Cyclic workloads waste resources All workloads are over resourced for safety

Dell Efficient Data Center in action Dell Virtual Integrated System VIS Delivery Center Accelerate delivery of strategic IT services with groundbreaking new capabilities Integration of the most common infrastructure activities into VMM VIS Integration Suites Rapid resource deployment, optimized operations, and planning VIS Infrastructure

VIS Infrastructure Approach: Manage a single resource pool with Dell Advanced Infrastructure Manager Efficiently manage the entire infrastructure and all it’s elements Servers, server network connections Storage, storage network connections Network infrastructure connecting the servers in the rack to the network backbone Ensures IT platform infrastructure is available for workloads whether physical or virtual

Advanced Infrastructure Manager Deploy, manage and maintain a single resource pool Advanced Infrastructure Manager Management Efficiently manage heterogeneous virtual and physical systems to reduce TCO Virtualization Rapidly and repeatably deploy your VMWare, HyperV, Xen and physical systems, Dell can help break through your Virtualization roadblocks Drive data center ROI by integrating new and existing server / storage / networking into a single resource pool – no single vendor lock in Server / Storage / Networking System Management – Unlike some vendors (Cisco UCS) Dell takes advantage of the data center you own and provides support for the standards you have in your data center today, providing you dynamic workload flexibility, automated deployment and efficient operations management You can efficiently and dynamically manage VMWare, MSft, Citrix on Dell HP IBM and Sun so there is no need to rip and replace…… Infrastructure optimization Allocate resources to meet dynamic workload demands – no resource silos Deployment and operation Bring virtual-like functionality to physical servers

Dell Advanced Infrastructure Manager Dynamic server re-provisioning Rack Once, Cable Once No manual changes to LAN/SAN switches, cabling, storage LUNs No manual changes to network addresses, storage addresses No reloading software on servers One moment servers are a Windows cluster, on an internal network, connected to LUN1… The next moment the servers are a Linux Web Grid, on an external network, connected to LUNs 2 & 3… 9

Dell Advanced Infrastructure Manager Data center consolidation QA / Test Utilization – 35% Pre-production Utilization – 60% Standby Utilization – 0% Production Utilization – 50% 10

Dell Advanced Infrastructure Manager Improved availability – N+1 failover Automate in-site failover across disparate hardware Instantly restore servers, network, and storage access Move back as needed Test DR easily, non-intrusively, frequently 11

Dell Advanced Infrastructure Manager Simplified Disaster Recovery Storage Replication Automate site-site failover across disparate hardware Instantly restore servers, network, and storage access Leverage storage synchronization Test DR easily, non-intrusively, frequently 12

Dell Advanced Infrastructure Manager Workload balancing Add additional servers with appropriate connectivity as-needed Move servers to higher or lower-CPU hardware as desired Move back as needed Power on / Power off for efficiency 13

Dell Advanced Infrastructure Manager Dynamically migrate workloads – Physical to virtual or virtual to physical Seamlessly move servers in to and out of physical or virtual machines Instantaneous process: no delay Move back as needed No “conversion” = no risk of different software on each platform 14

Dell Advanced Infrastructure Manager advantages Dell Advantage Management + Single tool management of heterogeneous virtual and physical systems Virtualization + VMWare, HyperV, Xen (and physical) support Server / Storage / Networking + Open, multi-vendors and multi-connect System Management – Unlike some vendors (Cisco UCS) Dell takes advantage of the data center you own and provides support for the standards you have in your data center today, providing you dynamic workload flexibility, automated deployment and efficient operations management You can efficiently and dynamically manage VMWare, MSft, Citrix on Dell HP IBM and Sun so there is no need to rip and replace…… Infrastructure optimization + Automate dynamic workload variability + Reclaim / redeploy resources for strategic projects Deployment and operation + Rapid, repeatable VM and physical deployment

Advanced Infrastructure Manager advantages Dell Others Management + Single tool management of heterogeneous virtual and physical systems Islands of efficiency that must be individually managed Server / Storage / Networking + Open, multi-vendors and multi-connect - Replace w limited vendor and technology options Infrastructure optimization + Automate dynamic workload variability + Reclaim / redeploy resources - Single solution island In your data center System Management – Unlike some vendors (Cisco UCS) Dell takes advantage of the data center you own and provides support for the standards you have in your data center today, providing you dynamic workload flexibility, automated deployment and efficient operations management You can efficiently and dynamically manage VMWare, MSft, Citrix on Dell HP IBM and Sun so there is no need to rip and replace…… + Rapid, repeatable VM and physical deployment Storage management?, Fabric management? OS deployments HW/FW upgrades? Physical to virtual swap? Deployment and operation

The efficient data center advantage Intelligent Infrastructure + Optimize the management of both physical and virtual servers + Incremental, open approach to protect your IT investments + Free-up 50% of your IT budget for innovation + Dynamically manage servers, networks, storage and workloads + Radically reduce the number of devices to cable, deploy, manage, power, cool and the tools required Simplified Infrastructure Management + Automate the day to day, from workload deployments to image creations + Design to use the best-of-breed technologies as they develop – no vendor lock-in… even Dell Streamlined Application & Workload Management Intelligent Data Management + Storage virtualization, efficient object storage, automated data tiering, and de-duplication can reduce storage costs > 50% + Leverage on-demand capacity scaling and cloud DR

Business ready configurations For an all-in-one data center purchase Getting started with the Dell Advanced Infrastructure Manager Dell Services Advanced Infrastructure Manager Workshop Business ready configurations For an all-in-one data center purchase Software only Dell’s Business Ready Configurations for All-in-One Data Centers are high-performance, data center solutions that are tested and validated configurations combining: PowerEdge M-series blades and EqualLogic PS6000 SAN, with Brocade / PowerConnect Networking switches and Scalent Virtual Operating Environment (VOE) technology Dell Advanced Infrastructure Manager software available as a media kit drop-in-the-box with one of the certified Dell platforms: PowerEdge M-series blades or PowerEdge Rack servers or EqualLogic storage

How to get started on the efficient data center journey Streamlined Application and Workload Management Simplified Infrastructure Management Intelligent Infrastructure Intelligent Data Management Sign-up for a Dell Efficient Architecture Workshop Sign up for a Dell Data Center Assessment Standardize on 10Gb Ethernet technology (PowerConnect) Implement the Dell Advanced Infrastructure Manager Implement the Dell Lifecycle Controller Request a Dell Blade POD trial Engage Dell for Virtual Integrated System discussions / demonstrations Dell Virtualization Readiness Assessment Establish industry best practices based on hyper-scale cloud computing, performance & Dell IT metrics Sign up for a Dell Storage Optimization Workshop and Assessment Engage Dell for NDA planning on the Dell DX6000 Object Storage Platform Engage Dell in a Tiered Storage Assessment Detail notes: These are specific ways to engage customers and sell services/products to begin customer on the efficient data center journey. Engage a customer in a data center assessment Focus on identifying customer challenges/issues that set up EDC, VIS, or AIM as the solution For example, ‘customers could be buying servers and capacity that they don’t need’ Free to eligible customers Storage: Engage Dell in a Tiered Storage Assessment to help recognize and then reduce associated storage costs.

The Efficient Data Center - Dell Advanced Infrastructure Manager