SELFUN.

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Presentation transcript:

SELFUN

PRODUCT DESCRIPTION 8-40" pole Wi-Fi Bluetooth Memory card Micro USB MP3 player Lifelong warranty

EMOTIONAL BENEFITS Independence Convenience Fun Confidence Security Comfortability

BRAND NAME & TAGLINE Tap FOR FUN

LOGO

TARGET MARKET GROUP People aged 14-40 People who like: Travelling Photography Partying Family & Friends meetings Capturing memories Entertaining events

QUESTIONNAIRE 5. Is there anything you would like to change in our product? What? No. (79%) 3. What is the most impressive thing about our product? a) new functions; (37%) b) easy to use; (42%) c) high quality materials; (21%) d) other. (0%) Have you heard about selfie sticks before our presentation? Yes (100 %). 2. Would you buy SELFUN? Why/Why not? Yes (85 %); Maybe (10%); No (5 %). 4. How often and when would you use our SELFUN? Often. On holidays; On trips; With friends and family.

PRICING STRATEGY Premium price 99.99 €

PLACE STRATEGY Distribution in shops for technology Internet website

PROMOTIONAL PLAN www.selfun.com