STRATEGIC INTERNAL COMMUNICATION DURATION: 1 Day TARGET AUDIENCE Business professionals working in internal communications, from Directors and Presidents to Heads and Managers. Course is for everyone interested in creating a high quality corporate communications departments of their organization, through enhancement of its competitive advantage. COURSE HIGHLIGHTS & OBJECTIVES This course will guide delegates in designing a streamlined and effective internal communication strategy for their organisation and teach them how to improve organisational performance through an in-depth understanding of key topics. They will learn how to quantify their goals and achievements via internal surveys on attitude, communication and awareness. Objectives: 1. To Identify critical criteria for formulating a successful internal communication strategy 2. To Utilise proven methods for improving your existing internal communication processes 3. To train staff and gain their buy-in towards breaking down existing barriers to communication ENTRY REQUIREMENTS Any professionals who are at Middle or Senior Management level

STRATEGIC INTERNAL COMMUNICATION COURSE OUTLINE Tools for defining internal communications objectives Understand the needs of internal customers Utilizing QQCPE as a tool Assess internal communication processes with proven tools and techniques Understand a department's strengths and weaknesses Identify whether a department can deliver and organisation's communication strategy effectively Build an essential communication framework Develop a strategic plan