Attract New Customers and Energize Current Shoppers with Community and in-store Marketing Campaigns Korene Russell, District Manager

The Rise of an Imaginary Empire Alternative Health Center

Objective Remodel, rebrand, re-launch Turn brick and mortar into money Reintroduce ourselves to the community Out with the old and in with the new POS system Target specific untapped demographics with advertising

Branding

Branding

It’s Cool to be Square

Cook It and They Will Come!

Imagine the Possibilities… Yoga and Juice

Marketing Gorilla’s rule! Continuing education The social butterfly factor I am my own science experiment Enthusiasm is infectious and profitable Customer appreciation/word of mouth Running my mouth - running to the bank

Marketing

Formal Advertising… With a Twist! Don’t forget FREE!! Budget and diversify Know needs and resources Get a 6-12 month plan in the can Tailor and concentrate on target groups

Attract New Customers and Energize Current Shoppers with Community and in-store Marketing Campaigns Korene Russell, District Manager