STA 630 Lecture 1 RESEARCH METHODS LECTURE #1.

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STA 630 Lecture 1 RESEARCH METHODS LECTURE #1

Introduction to Research

Objectives of the Course

Students should be able to: Sharpen the analytical skills. Develop their understanding of the research concerns. Develop the ability to convert the research concerns into a research problem. Prepare a roadmap or blueprint of the research – using appropriate methodologies. Conduct the research by following the complete research process.

Methodology

Grading

Textbook: Neuman, W. L. (2000). Social Research Methods: Qualitative and Quantitative Approaches. Boston: Allyen and Bacon.

Supplementary books: Zikmund, W. G. (2003). Business Research Methods. Mason, Ohio: South Western. Sekaran, U. (2004). Research Methods for Business New York: John Wiley & Sons.

What is research? Gathering information needed to answer a question, and thereby help in solving a problem. Systematic and organized effort to investigate.

What is the value of research?

Research offers the pleasure of solving a puzzle.

Generating Theories – Models

Identifying problems and solutions

Research helps to develop new methodologies

We are surrounded by social research