The Easy Made Catalog by The first, interactive, manageable and mobile sales and marketing solution: The Easy Made Catalog by MobiSlide

MobiSlide Once upon the time, 2 friends had the idea of MobiSlide They started to develop it within 1 full year and with hard iterative work (meet ” test clients”, listen to them and integrate feedbacks) came out with a working version that was waiting to get the bells and whistles design features They got an immediate traction of 20 beta clients “as is” within 2 weeks They did not expect to get such a success, they only wanted to test bugs and balance the user experience

MobiSlide Then, came the November 13th Bataclan terrorists attack and unfortunately more attacks, …more daily insidious anti-Semitic remarks The friends came to the conclusion it was time to leave Connections back with an old friend, Samy Karsenty brought the idea to bring the MobiSlide project to Israel and apply to the Microsoft Ventures 8th startups batch…yes, decision made only last week

MobiSlide David Levy and Louis Salfaty asked Samy to join the team, each in their roles: David as the CEO and Product Manager Louis as the CTO Samy as the CMO and Business Dev NOW

What’s in for Microsoft Ventures? MobiSlide What’s in for Microsoft Ventures?

MobiSlide Case 1: Alain supplies flours for religious holidays, life events, offices and luxury stores Until now, Alain was relying on a generic digital and paper store catalog to communicate with his clients He got remarks from them that his catalog was very confusing and led to bad taste How would you appreciate a funeral wreath offer for Christians when you only wanted to pick a Bat-Mitzva center piece bouquet?

Case 2: Laetitia is a freelance industrial designer. She designs an extremely large variety of products for many totally different types of clients Producing targeted digital catalogs and presentations turns out to be very expensive, long to upgrade and time consuming …Very often ending up to the garbage bin How would you appreciate a fine wine and tobacco collection when you only wanted to pick within a Muslim art collection?

And we have many more SMB real-life cases like those…

MobiSlide Guys, Let’s stop annoying customers with unfocussed general sales and marketing documents!!!

And that’s what we are challenging ! MobiSlide And that’s what we are challenging ! What if there were a solution that could generate: Easily, cheaply and in less than 1 minute any number of digital custom made catalogs to the exact customer’s expectations Without any computer or marketing skills

We are creating a new media with MobiSlide Studio

MobiSlide Studio: Welcome to Live Catalogs Intended to all people No computer skills necessary No more complexity to designing catalogs with standard software tools or Websites Builders Produce targeted catalogs once in minutes for any format (web, app, links) and any device (smartphone, tablet, laptop and desktop) with distribution and usage tracking per user Works off-line with automatic updates synchronization when back to connection Publish, share and update with one simple click to any channel (email, blog, social medias, website) Even past p

And your MobiSlide catalog starts its life Versus Classical catalogs turning immediately obsolete as soon as published: static digital (pdfs, ppts…) and paper catalogs

MobiSlide Studio: Video Demo

Market Validation MobiSlide Web development and SEO: highest digital priority for SMBs: 33% Social media management, content marketing, loyalty marketing, reputation management, mobile presence and other channels were still cited:31% Even with these good intentions, 47% of SMBs feel they do not have enough expertise and 43% do not have enough time How many SMB websites have been updated in the last 3 years? Sources: http://www.thriveanalytics.com/ http://streetfightmag.com/2015/08/24/infographic-the-complex-smb-marketing-ecosystem/ In a Thrive Analytics study, almost two-thirds of SMBs said web development and SEO were their highest digital priority. Social media management, content marketing, loyalty marketing, reputation management, mobile presence and other channels were still cited by over a third.  However, even with these good intentions, 47% of SMBs feel they do not have enough expertise and 43% do not have enough time. Source: http://streetfightmag.com/2015/08/24/infographic-the-complex-smb-marketing-ecosystem/

Market Potential MobiSlide In most western countries, it is given that SMBs account for more than 50% of the total companies number In the other countries, this number is way bigger SMBs have in common that they still find it difficult to fully appropriate themselves the digital revolution because of the cost, the necessary skills and the time they do not have to invest in it: Not moving in just means that they are going to die MobiSlide is to change this situation with MobiSlide Studio

Business Model MobiSlide 4 SaaS versions and online customer acquisition: Start: a free limited version (1 usr, 20 elements, 5 slides, 3 catalogs and 100 catalog download) Basic: $30/month/usr (100 elements, 10 slides, unlimited catalogs and 10000 catalogs download or 100 Mo storage and 10 Go of catalogs download) Professional : $50/month/usr (200 elements, 20 slides, unlimited catalogs and 20 Go of catalogs download) Enterprise: Request offer 1 Marketplace: photographs, designers, copywriters, integrators (10% of turnover)

Market Adoption MobiSlide Two weeks 2 hours per day dedicated to sales 20 customers 3 paying customers

MobiSlide RoadMap Marketplace for designers, photographs and integrators Sales orders directly from catalogs Sharable content repository API : for software partners SEO from within the catalogs (public only) strategic partnerships with marketplaces like groupon, ebay, etsy…

Competition MobiSlide None to our knowledge However, 3 types of somewhat close competitors: Websites builders: Wix, Weebly, Muse, … CMS: Wordpress, Joomla, Drupal… Catalog managers SaaS: Elastic, Snappii, Now in Store, Catalog Machines, flipb, E-catalogs, Issuu…

Competitives Advantages MobiSlide Competitives Advantages Upload once, use many Ease of Use Automatic catalog updates synchronization: Online and Offline

Fund Raising MobiSlide So far project has raised from: Founders: $280K Angels: $120K Next Raising $1M

Long Life to Your Ever Living Catalogs MobiSlide Studio Long Life to Your Ever Living Catalogs