2017 Community Survey City of Mountain Brook, Alabama Presented by April 2017
ETC Institute A National Leader in Market Research for Local Governmental Organizations …helping City and County governments gather and use survey data to enhance organizational performance for more than 30 years More than 2,150,000 Persons Surveyed Since 2006 for more than 900 communities in 49 States
Agenda Purpose and Methodology Bottom Line Upfront Major Findings 2 Summary Questions
Purpose To objectively assess satisfaction among residents with the delivery of City services To measure trends from previous survey To help determine priorities for the community To compare the City’s performance with other cities across the U.S. 4
Methodology Survey Description Method of Administration Sample size: seven-page survey; includes many of the same questions asked on previous survey 2nd Community Survey conducted for the City Method of Administration by mail, online and phone to random sample of City residents each survey took approximately 15-20 minutes to complete Sample size: goal number of surveys: 400 goal far exceeded: 962 completed surveys Confidence level: 95% Margin of error: +/- 3.1% overall
Location of Survey Respondents Mountain Brook 2017 Community Survey Good Representation throughout the City Mountain Brook 2017 Community Survey
Bottom Line Up Front Residents Have a Very Positive Perception of the City 99% rated the City as an excellent or good place to live 97% rated the City as an excellent or good place to raise children Satisfaction Ratings Are Similar to 2014, and Remain Among the Highest in the Nation Satisfaction with City Services Is Much Higher in Mountain Brook Than in Other Communities The City rated above the U.S. Average in ALL 56 areas that were compared; significantly above in 55 areas The City rated 48% above the U.S. Average in the overall quality of services provided by the City Top Priorities for Investment: Traffic Flow/Congestion Management Maintenance of City Streets and Facilities
Residents Have a Very Positive Perception of the City Major Finding #1 Residents Have a Very Positive Perception of the City
9 97% of Residents Are Satisfied with the Overall Quality of Services Provided by the City
Satisfaction Is High for All City Services 10 Satisfaction Is High for All City Services
11 Nearly All Residents Feel Mountain Brook Is an Excellent Place to Live and Raise Children 11
Overall Quality of Services Provided by the City All areas are in BLUE, indicating that residents in all parts of the City are satisfied with the overall quality of City services Citizen Satisfaction Mean rating on a 5-point scale ETC INSTITUTE 1.0-1.8 Very Dissatisfied 1.8-2.6 Dissatisfied 2.6-3.4 Neutral 3.4-4.2 Satisfied 4.2-5.0 Very Satisfied No Response
Major Finding #2 Satisfaction Ratings Are Similar to 2014, and Remain Among the Highest in the Nation
Trend Analysis Since 2014 the Satisfaction Ratings Have… Increased in 39 of 94 areas Stayed the Same in 19 of 94 areas Decreased in 36 of 94 areas
Trend Analysis Most Significant Increases Since 2014 Number of walking trails (+7%) Number of City parks (+7%) Quality of info available on Animal Control, Fire & Police Facebook pages (+6%) Transparency of City government/City’s willingness to openly share information with the community (+6%) Quality of animal control (+5%) Litter control along major streets (+5%) Most Significant Decreases Since 2014 Flow of traffic and congestion management(-11%) Brush and bulky removal services (-8%) Youth athletic programs – Mountain Brook soccer(-7%) Outdoor athletic fields (-5%) 15
Major Finding #3 Satisfaction with City Services Is Significantly Higher in Mountain Brook Than in Other Communities
17 The City Rates Significantly Above the National Average in All 8 Categories of City Services
1st in the Nation 1st in the Nation 1st in the Nation 18
19 Satisfaction with the Overall Quality of City Services Is 48% Above the National Average
1st in the Nation 1st in the Nation 1st in the Nation 20
21 The City Rates Significantly Above the National Average in All 11 Areas of Public Safety
1st in the Nation 1st in the Nation 1st in the Nation 22
23 The City Rates Significantly Above the National Average in All 5 Areas of Code Enforcement
1st in the Nation 24
25 The City Rates Significantly Above the National Average in All 8 Areas of Maintenance
1st in the Nation 1st in the Nation 26
27 The City Rates Significantly Above the National Average in All 6 Areas of Parks & Recreation
1st in the Nation 28
29 The City Rates Significantly Above the National Average in All 5 Areas of Customer Service
30
Top Priorities for Investment Major Finding #4 Top Priorities for Investment
Overall Priorities: 32
33
Public Safety Priorities: 34
Maintenance Priorities: 35
Library Priorities: 36
Parks and Recreation Priorities: 37
Other Findings
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40
41
42
Summary Residents Have a Very Positive Perception of the City 99% rated the City as an excellent or good place to live 97% rated the City as an excellent or good place to raise children Satisfaction Ratings Are Similar to 2014, and Remain Among the Highest in the Nation Satisfaction with City Services Is Much Higher in Mountain Brook Than in Other Communities The City rated above the U.S. Average in ALL 56 areas that were compared; significantly above in 55 areas The City rated 48% above the U.S. Average in the overall quality of services provided by the City Top Priorities for Investment: Traffic Flow/Congestion Management Maintenance of City Streets and Facilities
Questions? THANK YOU!!