Done By : Ruba Al_gathmi AL-Maha AL-Subaie

Background of the company KAOS is fronted by dynamic and stylish CEO Charbel Abou Jaoude. A young company, KAOS is bolstered by the CEO’s prolific experience within the sphere of Event Architecture over several years, during which he has collaborated with some of the region’s top players in the Event Industry.

While a formative education allows Charbel to transport the skills and know-how of design, interior design, painting, sculpture style and colours to each Event that KAOS executes, it is when these elements are coupled by a unique and creative spirit that is embedded deep within his soul that it becomes easy to see why KAOS is renowned for creating some of the most outstanding and sought-after design structures in the region.

Products Design: Where we BRAINSTORM and develop ideas and transform them into realistic and comprehensive presentations. Production: The act of creation of new concepts (products or architectural) with a professional supervision and planning Execution: it consists of on site management and implementation. Tailor made items: customization of designed elements such as graphic works and product design (flowers, furniture, accessories).  

  Vision: “WE STRIVE FOR ORIGINALITY AND INNOVATION” Mission Kaos will assist you in realizing your DREAM event by providing expert services with creative/sensational/untraditional designs and METICULOUS execution.

Objective: KAOS works hand-in-hand with each individual client in order to create a tailor-made setting. Incorporated within each production projects is the customization of design elements such as graphic works and product design - flowers, furniture, accessories, and so on. Such elements add an air of individuality, style and taste to the event being held. The art and science of the designing of the Event Architecture falls into three main categories - Modern, Classic, Fantasy.

Internal and external strengths: KAOS is fully supported by dynamic and loyal personnel, which include interior designers, graphic designers, product designers, project managers and an office manager. Each member of the team is fully conversant of the role that she or he plays. Importantly, each team member is approachable and understands how important each project is for individual clients. It is such qualities and commitment that ensures KAOS has raised the bar in this field. Weakness : it has to some extent a big number of employees who require good slaries. Opportunities: Charbel’s characteristics – creative, perfectionist, intuitive, empathetic – can easily be translated as KAOS’s own and are instrumental in the creation of a company that goes well beyond being just another Event Designer. Each Event is executed in a manner as if the Event in question was being held in honour of KAOS itself. To speak boldly, KAOS is the creator of tomorrow’s memories today, or in other words, KAOS is "an instigator of thrilling realities".

  Threats : one of the threats that the company focus is the competition from other big companies such as “ lace “ so , the company should continue its innovation and perfection . background on the industry: kaos, deals with a lot of things related to the industry such as weddings, engagement , milkas , dinner parties and social events. This industry existed along time ago in the past. However , it has been developed with new ideas , new concepts and innovations.

Target markets: the company offers its services to young couples, people having dinner parties, graduation parties, birthday parties and any other social events. Our assessment of its potential for sustained success: we believe the company will continue its great achievements for many reasons. First of all, for each design, they brainstorm and develop ideas so that they can transform them into realistic presentation. Second, Kaos is supported by loyal, innovative employees who form a great opportunity. Third, the first project the company dealt with was big enough-over 4000 guests-to continue its success. So, if that was the first project, what about the following ones!?