2012 MARKETING & ADVERTISING INFORMATION

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Presentation transcript:

2012 MARKETING & ADVERTISING INFORMATION World of Renewables is the leading resource for renewable energy information world-wide, attracting 300,000+ industry professionals monthly. Delivering over 10 million pages of content monthly across our network to renewable energy professionals in 180 countries, World of Renewables.com remains the #1 choice for marketing professionals globally. Our network of industry specific sites provides daily updates and news on finance & policy, technology & innovation, reports & regulation, upcoming events within your sector, current jobs and recruitment opportunities and much more. For more information on our network, please click on your chosen logo below or visit www.WorldofRenewables.com sales@pangeadigital.com • UK Tel: +44(0) 1268 574 400 • © Pangea Digital Media Ltd.

2012 RATE CARD Website, e-Newsletter & Sponsorship Digital Sales Team: +44 (0) 1268 574 400 Website Advertising Rates – Monthly Page Peel Banner 500 x 500 Top right hand corner of all pages £2,145 €2,575 $3,595 Leaderboard Banner 728 x 90 Top leaderboard position £1,595 €1,905 $2,625 Skyscraper Banner 160 x 600 Right-hand position above-the-fold £1,395 €1,695 $2,295 Medium Rectangle 300 x 250 Featured above ‘Technology’ module £1,325 €1,590 $2,195 Small Rectangle 150 x 110 Event button in ‘Upcoming Events’ module £495 €595 $845 E-Newsletter Advertising Rates – Monthly Weekly: Renewables Today, Photovoltaics Today Bi-Weekly: Wind Energy Today, Bioenergy Today, Solar Thermal Today Leaderboard Banner 728 x 90 Top Leaderboard Position £1,145 €1,395 $1,895 Full Banner 160 x 600 Prominent right hand position £945 €1,145 $1,595 Skyscraper Banner 300 x 250 Featured under latest video module £1,025 €1,230 $1,695 Small Rectangle 150 x 110 Event button in ‘Upcoming Events’ module £925 €1,110 $1,525 Anchor Leaderboard Anchor position on e-Newsletter £795 €955 $1,295 Network Sponsorship Programs - Annuals Multi-Level Sponsorship Programs on World of Renewables Network* Sponsorship Program Banners** e-Newsletter e-Blast(s) Promotional Sites Annual Package Total Exposure x3 x20 WoR.com +1 Network Site $58,000 Total Network x2 x10 $42,000 Total Renewables x5 x1 WoR.com $36,000 Total Industry x1 Network Site $30,000 Sponsor Logo (150x75) included on all pages of campaign site(s) – 250,000 minimum impressions/month/site ** Banner choice between Leaderboard, Skyscraper, Medium Rectangle and PagePeel positions, depending on availability * Full campaign presentations can be arranged with our sales team in advance to fully demonstrate each sponsor program and features The World's #1 Renewables Network!

2012 RATE CARD Rich Media & e-Directs Digital Sales Team: +44 (0) 1268 574 400 Multi-Media Advertising - Monthly Video Advertisement Site-wide video promotion of company commercial/advertisement £995 €1,905 $2,625 Podcast 20-30 second radio style broadcast to all users £295 €355 $490 Online Questionnaire Site-wide, end-user poll with tailored questions and results £595 €715 $995 e-Direct Sales Team: +44 (0) 1268 931 800 e-Directs by Continent Continent CPM (minimum order 10,000) North America Target specific continents with your e-Direct and maximise the exposure of your message to your chosen region. Reach multiple continents for additional discounts per send. Please contact our List Rental Team for the latest subscriber figures and rates £150 €180 $255 Europe Asia Middle East Africa/Oceania/South America e-Directs by Industry Sector Industry (Opted-in Subscribers) Cost per data send Solar Photovoltaic (36,102+/-) Target industry professionals by Industry sector(s) with your e-Direct and maximise the impact of your messages. Multi-sector discounts are available by contacting our List Rental Team. £5,400 €6,495 $8,995 Wind Energy (29,176+/-) £4,350 €5,295 $7,195 Bioenergy (19,638+/-) £2,700 €3,240 $4,455 Solar Thermal (13,917+/-) £2,100 €2,520 $3,465 Cogeneration/CHP (8,250+/-) £1,200 €2,395 $3,295 Renewables (107,083+/-) £15,960 €18,595 $24,335 Custom e-Blast Design Service Custom HTML Design In-house, fully customised HTML design, using images and text provided £295 €355 $445 The World's #1 Renewables Network!

2012 RATE CARD Online Advertising, Banners & PagePeel The World’s #1 Renewables Network WorldofRenewables.com and our network of industry sector and technology specific websites is the leading source of daily news and information for the renewables industry world-wide. With 40 million+ advertising impressions delivered yearly, to 300,000+ unique monthly visitors, WorldofRenewables.com continues to be the network of choice for marketing professionals globally. By advertising with us, you will successfully build your company brand, reach your potential customers and sell more products. With each site using an identical design and feel, software and template for ease of navigation, our advertisers are guaranteed a consistent, prominent advertising campaign cross-network. We have established long-standing partnerships with the industry’s leading organisations and emerging businesses to help them grow their brand to a specific audience, deeply interested in the various renewable energy technologies and companies. All banner advertising rates are based on a monthly tenancy, with unlimited and uncapped impressions provided. Compared with those publishers that currently charge based on a CPM (Cost Per Thousand) pricing structure, you can save up to 30% for a comparatively similar banner campaign, targeting the same user. More impact on your customers, less impact on your budget. Site-wide creative positions include; Leaderboard, Skyscraper, Medium Rectangle, Small Rectangle and Sponsor Logos. PagePeel Banners also appear on all pages relevant to your business sector(s). On average, our advertisers receive in excess of 1 million targeted banner impressions yearly. With an average network-wide CTR (Click Through Rate) of 1.04%, your campaign guarantees to deliver the response you need. What’s more, you will receive monthly reporting to fully detail the performance of your banner(s), ensuring that you have the figures and numbers for your records and reporting. In addition, only 34% of our users actually cross-over on our network, ensuring that every Campaign stays fresh and reaches new and Emerging businesses and their professionals. On average, we attract 250+ new and Registered users every week, testament to the growth policies and new user registration processes in place. For more information or to simply request an online presentation by one of our Digital Sales Professionals, contact us at sales@pangeadigital.com. 91 - Percentage of online users that take action more often versus print magazine readers Leaderboard Banner (728 x 90) Wide Skyscraper (160 x 600) Video Advert (300 x 150) Small Rectangle 150 x 110 Medium Rectangle (300 x 250) 6-to-1 - Preference digital readers have to visit an advertisers website when using online versus print Logo 150x75 The World's #1 Renewables Network!

2012 RATE CARD E-Newsletter Advertising The World’s #1 Renewables Network World of Renewables.com Network publish many industry leading e-Newsletters. Our audience continues to grown, with 105,000+ opted-in subscribers across our network of sites. Sent weekly and bi-weekly, updating on current trends, news and information, our newsletters are the perfect platform to build brand, launch new products and/or announce your event(s). 87 – The percentage of our readers that react to another link or advertisement per unique user visit All e-newsletter titles follow the same design and layout to the image on the left (‘Renewables Today’ has been used in this example). Our industry Leading, sector specific newsletter to suit your business: Renewables Today: 107,083+ Subscribers Photovoltaics Today: 36,102+ Subscribers Wind Energy Today: 29,176+ Subscribers Solar Thermal Today: 13,917+ Subscribers Bioenergy Today: 19,638+ Subscribers *Figures correct as of November 2011 There are now 5 exciting positions available on each issue of our e-newsletters. Top Leaderboard (728 x 90) Full Banner (468 x 60) Wide Skyscraper (160 x 600) Small Rectangle (150 x 110) Anchor Leaderboard (728 x 90) In addition, companies that submit news via our NEW! Press Submission Tool’, will be considered for free exposure to their item via our one of the relevant e-newsletter titles. To use our ‘News Submission Tool’, follow these 3 simples steps: Register you/your company here. Your registration will be reviewed and approved. Submit your news via the News Submission Tool. Have any questions? Please call us +44 (0) 1268 574 400 Leaderboard Banner (728 x 90) Small Rectangle 150 x 110 Full Banner (468 x 60) Wide Skyscraper (160 x 600) Anchor Leaderboard (728 x 90) Useful Contacts Scott W Evans Publishing Director scott.evans@pangeadigital.com Tom Richards Marketing Director marketing@pangeadigital.com General Sales Enquiries sales@pangeadigital.com Peter Earll-Taylor Chief Editor editorial@pangeadigital.com Kimberly Porter Head of Production production@pangeadigital.com