Field Training – Compliance

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Presentation transcript:

Field Training – Compliance Copyrighted Images January 2017

Copyrights and Images Images found through online searches often have copyrights If you are searching for images to use in your advertising, you’ll need to research to find if copyrights apply There are two ways to find image copyright information online If we search “baseball player”, drag the image to the camera icon

Copyright Info Path 1

Copyright Info Path 1 Best guess for this image is for sports physical therapy. However, it could have been used in several publications. St. Luke’s Physical Therapy purchased the right to use this image from its creator/photographer. Click on their website to verify.

Copyright Info Path 1 The image is on the webpage. Scroll to the bottom to view Copyright disclosure.

Copyright Info Path 1 This image has a copyright and you cannot use it without express permission from the owner.

Copyright Info Path 2 You can also find copyright information by clicking on the photo you’re interested in In some cases, you can purchase the images from your search results This time we’ll search “rugby player” Using this path, you simply click on the photo you want information for instead of dragging and dropping in the camera icon.

Copyright Info Path 2 Once you are in the image detail page, click the image again to reveal the info.

Copyright Info Path 2 However, the image is available for purchase. This image has copyrights.

Finding Free Images Some sites have catalogues of free images you can search Here are some common places to look for images on the internet https://unsplash.com/ https://picjumbo.com/ http://pixabay.com/ http://www.imcreator.com/free http://www.gratisography.com/ http://www.morguefile.com/ http://www.freeimages.com/ http://picography.co/#/ http://getrefe.tumblr.com/ http://publicdomainarchive.com/free-stock-photos/

Finding Free Images Sometimes you can find free images through a Google Image search This will require some research on your part You can hover over an image to reveal its original website See if it matches one from the list If so, you are on the right track This time we’ll search “dental images”

Finding Free Images This image is from Pixabay, which is on our list of sites. Click on the image to confirm that it is free of copyright.

Finding Free Images From the detail page, click the image again to reveal the website of origin and license requirements

Finding Free Images Free for commercial use No attribution required (no acknowledgement of artist needed)

Questions If you have questions regarding advertising submission or copyrights, email us Advertising@healthmarketshq.com