The 2014 IAEWS – Job Board Doctor Global Benchmark Survey Where Are We Now & Where Are We Likely to Be in 2017 David Lewis CEO AllCountyJobs.com & Survey Co-Chair Jeff Dickey-Chasins Job Board Doctor & Survey Co-Chair Sponsors: eQuest, Brazen Careerist, RealMatch 2014 IAEWS Spring Congress

Thank You to Our Sponsors 2014 IAEWS Spring Congress

Survey Overview The 2014 Survey is a year-long initiative that will feature a Webinar and White Paper on the results later in the year.  Both will be announced in the member newsletter and on Jobboarders.com and will be open to IAEWS Members and non- Members alike. 2014 IAEWS Spring Congress

Survey Background Conducted since 2010 Global in scope 197 respondents worldwide Distributed during February-March 2014 2014 Joint Effort IAEWS Job Board Doctor 2014 IAEWS Spring Congress

Where? 2014 IAEWS Spring Congress

What kind? 2014 IAEWS Spring Congress

Niche dominates 74% of respondents represented some type of niche site (geo, occupation, industry, or affinity) 2014 IAEWS Spring Congress

How much traffic? 2014 IAEWS Spring Congress

Lots of paid jobs 2014 IAEWS Spring Congress

Lots of resumes 2014 IAEWS Spring Congress

Aggregator use still common 2014 IAEWS Spring Congress

More using PPC & organic 2014 IAEWS Spring Congress

2014 IAEWS Spring Congress

Highest conversion for traffic to applications… Direct marketing SEO SEM 2014 IAEWS Spring Congress

Why do clients renew? 2014 IAEWS Spring Congress

2014 IAEWS Spring Congress

Company size is going up 2014 IAEWS Spring Congress

Surprise! 2014 IAEWS Spring Congress

The industry is going mobile 2014 IAEWS Spring Congress

2014 IAEWS Spring Congress

Top threats in 2014? LinkedIn (51%) Lingering effects of the recession (37%) Indeed and other aggregators (35%) Growth in ‘free’ job sites (30%) Commoditization of job postings (28%) Negative perception of job boards by prospects/clients (28%) 2014 IAEWS Spring Congress

To-do list 2014 IAEWS Spring Congress

The future looks bright! 2014 IAEWS Spring Congress

Key Findings Commentary Biggest Challenge – New Competitors Revenue Expectations for 2014 – 40% expect revenues to increase by 16% or more Better than 60% use home grown tech 80% are blogging 31% are offering access to career counseling 94% offer Job Alerts…but only 13% offer this via Text 2014 IAEWS Spring Congress

Plans for Next 12 Months Upping the game with Social Media features Increase SEO efforts Adding New Products Tech Modifications 2014 IAEWS Spring Congress

Job Board Doctor provides consulting services for job boards and career sites in the following areas: Short & long-range planning Product development & launch Sales & marketing Strategic analysis Social media & content creation Site & user interface analysis Phone: 641-236-0298 Email: thedoctor@jobboarddoctor.com Twitter: JobBoardDoctor Web: www.jobboarddoctor.com 2014 IAEWS Spring Congress

2014 IAEWS Spring Congress For more information, visit: The IAEWS is the trade association for the global online employment services industry. Collectively, its members power or operate over 60,000 sites worldwide. Membership in the association conveys a number of benefits, including: The right to post the Member icon, signifying a site’s commitment to the association’s Code of Ethics, the only such standard on the Web; Access to propriety research on the industry, job seekers and employers via Webinars, a biweekly newsletter and print publications; Networking and peer-to-peer dialogue at twice-yearly IAEWS Congresses; The opportunity to create and/or participate in Member Working Groups on key topics related to the industry; And much more! For more information, visit: EmploymentWebSites.org 2014 IAEWS Spring Congress