Stuart Evers, UK Community Manager

Book discovery begins here. What is NetGalley? NetGalley allows publishers to securely promote their titles to readers who influence buying decisions. Publishers can give reviewers, journalists, librarians, booksellers, educators and media professionals access to DRM-secured digital files for their forthcoming titles Members can leave reviews and feedback on NetGalley, and publishers can use in-depth reporting to gauge a title’s performance Book discovery begins here.

How does NetGalley work? Members can search for titles or browse by publisher, category, favourite publishers, featured titles and most recently added Members request titles and publishers can decide whether to approve or decline them NetGalley provides meaningful information about the member so publishers can make an informed decision as to whether to grant access or not Members can download to all reading devices, tablets, smartphones, laptops and Kindles – all securely protected with native DRM, meaning they cannot be shared, printed or otherwise disseminated

How does NetGalley work? Publishers can invite key contacts to view titles using a secure widget You can approve up to 4,000 people with just one link To access the title, contacts need to have a NetGalley account, which is free and easy to set up. Members also receive emails and newsletters drawing attention to new forthcoming titles Publishers can create their own eblast for one or more of their titles, or submit their titles for a genre-specific newsletter (paid service)

How members find titles Browse and request: By favorite category By favorite publishers Titles that are READ NOW Can request a digital galley Be invited via a widget Directly from the publisher for a public or private title Receive special offers via email (and in their account)

How to approve or decline Different ways to sort based on your own personal activity with the member; their overall influence and activity on the site and how other publishers interact with them, and credentials like an ALA or ABA member number. Also highlight the detailed activity report here, so that the information “keeps on giving” for future titles.

Readers can favourite you! Makes book discovery even easier Good reason to get in touch with contacts

NetGalley by the numbers 201,000+ members worldwide 300 publishers, hundreds of authors Averaging 4M+ page views/month, or 80,000+ visitors 81% return visitors 62% of returning visitors came 9+ times 25% traffic social or referral Averaging 150,000 clicks-to-read per month Over 60% choose Kindle Over 26,000 reviews/feedback monthly 2-5% share reviews socially Roughly 12-20% of titles downloaded are reviewed 30,000 cover votes (last 30 days)

Members by genre interest

Members by member type (UK)

Key UK customers

Key UK media members (small sample of UK media registered with NetGalley)

Making NetGalley work for you

infinite possibilities

Infinite possibilties You can send a proof anywhere – where will you choose? Don’t feel constricted by how many copies you have, need to save or whether you can cost it Ensure maximum exposure for your title

Engage your best contacts first with the widget If you don’t use the widget, it’s like leaving stack of print galleys next to your desk, not mailed, and wondering why reviews don’t come in!

impeccable timing

Impeccable timing Streamline and automate aspects of your daily routine Ensure reviewers are engaged immediately

Schedule Requests by Member Type Just as you send out print galleys at different times (booksellers typically receive galleys months before bloggers), NetGalley offers similar functionality! Allow requests for one member type; some member types; or all. I would skip this slide unless it is a core customer/advanced customer.

see the future

See the future Gauge sales potential early using NetGalley reader reviews Use reporting to fully understand a title’s performance

Real-time feedback stats Real-time feedback from approved members, including by member type Plus, sentiment from all members, who are encouraged to participate This is your view, publisher, of the feedback---you can download it in a report (for authors/editors), add to title details pages (great for your publisher profile), and use to tweak metadata and marketing plans.

Get a boost with NetGalley marketing Book of the Month Newsletter Sent to 15,000 UK members Inclusion is free (unless book of the month) Nominate 2 titles per imprint Open rates between 25-45% Perfect author care!

Get a boost with NetGalley marketing Newsletters Can be targeted by genre or member type Several UK-only newsletters, see the editorial calendar for more information Open rates between 25-45% Low-cost way to get exposure

Example #1 Sent to 15,000 UK members Part of existing marketing strategy for author Button to encourage members to follow publisher Open rate 27%, increase in requests 37% Perfect author care!

Example #2 Sent to 15,000 UK members Multiple titles give newsletter ‘feel’ Button to encourage members to follow publisher Open rate 27%, increase in requests 40% Perfect author care!

Example #3 Sent to 15,000 UK members Two teaser emails, complete with video trailer Offer in final email Open rates between 20-30% Huge increase in traffic to the book

Example #4 Sent to 15,000 UK members Co-ordinated follow up, free access to first book in trilogy at same time as third book Open rates between 20-30% Huge increase in traffic to the book and its sequels

Questions?

Thank you for listening! Reach us anytime: concierge@netgalley.com Online help: http://netgalleypublishers.uservoice.com/knowledgebase