Division of Treatment & Recovery Research NIAAA Advisory Council Lori Ducharme, Ph.D. Division of Treatment & Recovery Research NIAAA Advisory Council May 2017

The Problem: High quality treatment is hard to find Existing online resources are limited Public unfamiliar with quality indicators No “consumer report” for addiction treatment Aggressive SEO and advertising Common stereotypes about treatment options NIAAA can’t endorse specific providers Need to teach the public how to search for themselves

Solution: The Navigator Offers a strategy to search for evidence-based alcohol treatment Learn the Basics What is AUD, how is it treated, 5 signs of high quality care Know Where to Search Reliable sources for finding licensed therapists, accredited programs, and board-certified physicians Know What Questions to Ask 10 Questions to ask a Therapist/Program – and answers to listen for Compare and Choose

How we built it: Searched and reviewed all existing resources Identified areas where we could add value Decided what not to take on (adolescents) Early focus group with Al-Anon members Defined our territory and message Health services research findings Focus groups with target audience Meetings with stakeholders (ASAM, SAMHSA) Expert outside reviewers

WHERE TO SEARCH FOR ALCOHOL TREATMENT HOME > WHERE TO SEARCH > FIND ACCREDITED TREATMENT PROGRAMS LEARN THE BASICS WHERE TO SEARCH WHAT TO ASK COMPARE & CHOOSE ONGOING SUPPORT Search Provider Directories This is a sample interior page. With this one page I can show you all of the unique, value added features that we’ve baked into the Navigator.

WHERE TO SEARCH FOR ALCOHOL TREATMENT HOME > WHERE TO SEARCH > FIND ACCREDITED TREATMENT PROGRAMS LEARN THE BASICS WHERE TO SEARCH WHAT TO ASK COMPARE & CHOOSE ONGOING SUPPORT Search Provider Directories First, there’s a clear step-by-step process (top nav)

WHERE TO SEARCH FOR ALCOHOL TREATMENT HOME > WHERE TO SEARCH > FIND ACCREDITED TREATMENT PROGRAMS LEARN THE BASICS WHERE TO SEARCH WHAT TO ASK COMPARE & CHOOSE ONGOING SUPPORT Search Provider Directories Guidance for searching specific directories of providers – covers full array of options, gives click-by-click guidance (describe all 3)

WHERE TO SEARCH FOR ALCOHOL TREATMENT HOME > WHERE TO SEARCH > FIND ACCREDITED TREATMENT PROGRAMS LEARN THE BASICS WHERE TO SEARCH WHAT TO ASK COMPARE & CHOOSE ONGOING SUPPORT Search Provider Directories Custom widget for searching the SAMHSA locator – we access the database directly

WHERE TO SEARCH FOR ALCOHOL TREATMENT HOME > WHERE TO SEARCH > FIND ACCREDITED TREATMENT PROGRAMS LEARN THE BASICS WHERE TO SEARCH WHAT TO ASK COMPARE & CHOOSE ONGOING SUPPORT Search Provider Directories Toolkit helps users organize their notes, provides a script for interviewing treatment providers (and answers to listen for), and includes a Treatment Options Chart to help people visually compare their options and highlight indicators of quality. This is designed to be an online tool (desktop or mobile), but we’ve created the Toolkit such that if someone wants to, they can just download it and be pretty self-sufficient.

WHERE TO SEARCH FOR ALCOHOL TREATMENT HOME > WHERE TO SEARCH > FIND ACCREDITED TREATMENT PROGRAMS LEARN THE BASICS WHERE TO SEARCH WHAT TO ASK COMPARE & CHOOSE ONGOING SUPPORT Search Provider Directories And we’ve also created an infographic emphasizing that people can take different paths through treatment – helps explain levels of care and problem severity through an engaging set of vignettes, and will be something we can use to promote the Navigator on social media platforms.

User Feedback “The information is right there – you just follow the guide. It’s simple.” “I have questions, and I have a checklist of things – that’s great for me. Like a 10 out of 10.” “What information do I need on hand, what should I discuss when I call? To me that’s very helpful.” “I feel like after going through this process I have more information to help my friend. I know more about alcohol treatment and the steps to take.” “It’s the Lewis and Clark for alcoholism.” [May not use this slide]

Countdown to Launch Completing design work Building custom search tools Final user testing Review and clearance September launch (Recovery Month)

Thank you!