Entertainment & Hospitality Marketing Management

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Presentation transcript:

Entertainment & Hospitality Marketing Management Final Exam Review – Day 2 Mr. Vogt

Management Styles What are the different management styles? Autocratic Democratic Laissez-Faire

Levels of Management What are the levels of management? Executive Mid-level Supervisory

Management Function What are the four functions of management? Planning – To do list before Organizing – Making decisions before Staffing & Implementation - During event Controlling – Evaluating after event What would be done during each? If you are buying a new restaurant location.

Business Management Professions What are the five business management activities? Human Resources Mgmt – hiring, firing, and training Production or Operations Mgmt – getting product ready to be sold Financial Mgmt – budget Marketing Mgmt – pricing & promoting the business Business Information Mgmt – competition, trends What would a manager need to do in that activity?

Mission Statement What are the elements of a good mission statement? Name of business Type of business Purpose /goal of business How you will accomplish goal

Marketing Your Business What is the most important step? Choose name and logo How do you market your business? Billboards Location Advertising