Warm Neighbourhoods® ‘Around Me’ David Harson Advanced Digital Institute
Interactive Poll using the dallas App Warm Neighbourhoods® ‘Around Me’ Interactive Poll using the dallas App iphone/ipad users search dallas Events on App Store Webapp available at: http://dallas.eventapp.co (works on android and other smartphone devices)
What is Warm Neighbourhoods® ‘Around Me’ Service? Today I live 100 miles away, how do I do know mum’s OK ? 100 years ago I could have checked on my elderly mum as I walked to work The Smoking Chimney
Warm Neighbourhoods® ‘Around Me’ Pilot Use of connected home sensor technology to provide support and reassurance to an elderly/vulnerable end user and their informal care network Pilot proposition centred on: Ambient temperature Activity patterns ‘I’m OK’ reassurance Messages: Reassurance messages for normal activity Reminders for exceptions
Warm Neighbourhoods® AroundMe Pilot service – Customers love it ! “I find it brilliant! It sends a positive message that I’m up and about, it also sends a message if I’m not, which is nice to know that he (responder) is keeping an eye on me” “It’s comforting to know that somebody’s watching over me.” “It is just something that’s there and we carry on as normal.” “You just get used to the [sensors] being where it is and you don’t notice it. I mean nobody said at my party, “What’s this?” that’s the main thing!” (End Customers) “It gives me that day to day security of knowing that she (the end customer) is up and about.” “It’s that reassurance that she’s up and about and she’s fine … I’m at a distance.” “The reassurance is good. You get a message if she’s not out and about, that is useful. If she hasn’t got up and put the kettle on and the temperature is cold, so you know you’re going to be able to intervene. I do like that.” “It’s given me a bit more freedom as well.” (Informal Carers)
Interactive Poll Help us refine the ‘Around Me’ proposition. These are some questions we are working through with feedback from the pilot. Think about an elderly relative or friend, and ‘Around Me’ as a consumer, mass-market service. Give us your feedback by voting on the following poll….
The Proposition Question 1 Which area of the ‘Around Me’ proposition would be of most interest ? Ambient Temperature Lack of movement Lack of energy usage (e.g. the kettle) I’m OK reassurance
Installation Question 2 If you purchased an ‘Around Me’ type service some setup is required. Assume there is: Communication hub to setup (e.g. Broadband or GPRS) Configuration of the neighbourhood details , phone numbers, active times Who would you want to install it? Self Install Electrician Gas/Heating Engineer Security Company Other professional installation service
Pricing Question 3 How much would you be prepared to pay for a commercial service ? Option Up front Monthly subscription 1 £50 £25pm 2 £100 £20pm 3 £150 £15pm 4 £200 £10pm
Subsidised Service? Question 4 As well as a consumer service would you also want to have this type of informal care reassurance service be available from: NHS Local Authority Housing Associations
Rate from ‘very much’ to ‘not at all’ ! Visual Identity Question 5 Do you like the Warm Neighbourhoods® logo ? Rate from ‘very much’ to ‘not at all’ !
Summary ‘Around Me’ proposition pilot running Very positive feedback from the customers Next steps are to engage a commercial service provider, objective is mass-market service Pilot feedback is being analysed to refine the service design Thank you for your feedback ! Thank you http://ifocus-dallas.com/