BUSINESS SCHOOL PARTNERSHIPS OTHER BUSINESS SCHOOLS HAVE FOUND SUCCESS WITH SPONSORSHIP 15 business schools have partnered with Learfield Sports over the past couple years. Each of our partners trust Learfield Sports with their college sports marketing efforts to educate the public and grow their brands. We take pride in serving our partners, placing a special emphasis on building genuine and enduring relationships. Our diverse range of brands and over 40 years of experience in college sports marketing has prepared us to develop successful, targeted programs for any lottery. NUMBER OF SCHOOLS: 15 AVERAGE INVESTMENT: $30,502 TOTAL INVESTMENT: $432,028

BUSINESS SCHOOL PARTNERSHIPS LEARFIELD SPORTS PARTNERS WITH 15 BUSINESS COLLEGES ACROSS THE NATION College of Business University Anderson School of Business New Mexico Clemson College of Business Clemson College of Business Administration Georgia Southern Collins College of Business Tulsa CSU College of Business Colorado State Fogelman College of Business Memphis Kelley School of Business Indiana Mays Business School Texas A&M MSU College of Business Mississippi State OSU Spears School of Business Oklahoma State Price College of Business MBA Oklahoma RAWLS College of Business Texas Tech UNI College of Business Admin Northern Iowa USD Beacom School of Business South Dakota UTC College of Business UT-Chattanooga

RAWLS COLLEGE OF BUSINESS & TEXAS TECH SPORTS PROPERTIES Success Stories RAWLS COLLEGE OF BUSINESS & TEXAS TECH SPORTS PROPERTIES Sponsor: RAWLS College of Business Marketing Goals & Objectives: Generate Brand Awareness Across the State of Texas Promote the Head Coach as a Former Graduate of the Program Increase Enrollment into the Program Key Concept – “Where Are they Now?” Video Board Feature The “Where Are They Now” video board feature highlights a former football player that was also a member of the RAWLS College of Business. The promotion features commentary from the former player that showcases their success on the field as a player at Tech. The player also discusses the influence that the RAWLS College of Business made in preparing them to continue success with their endeavors off the field. Supporting Assets: Print Radio Signage Video Board Feature