SONY PICTURES ENTERTAINMENT Analyst Meeting 9/10/2018 SONY PICTURES ENTERTAINMENT DRAFT as of 12 Nov 10 at 12:30pm SONY PICTURES ENTERTAINMENT Analyst Meeting November 19, 2010

Chairman & Chief Executive Officer Sony Pictures Entertainment Michael Lynton Chairman & Chief Executive Officer Sony Pictures Entertainment

SPE is diversified across multiple revenue streams 2018/9/10 SPE is diversified across multiple revenue streams Demand for our content is growing SPE’s footprint is expanding Home Entertainment consumption is shifting SPE is navigating these changes well SPE remains focused on financial discipline SPE is the only major studio owned by an electronics company, which creates distinct advantages SPE is core to Sony’s 3D strategy Our primary lines of business are: -Motion pictures which includes the Columbia, Screen Gems and Sony Pictures Classics labels as well as our Worldwide Marketing and Distribution team and our Columbia TriStar Home entertainment group -Television which includes both domestic and international operations and; -Sony Pictures Digital whose operations range from animated film production and special effects to broadband delivered entertainment You will hear greater detail on all of these throughout the presentation.

SPE is Diversified Across Multiple Business Lines Motion Pictures Television Production Television Networks

Demand for Content is Growing Box Office TV Viewership US Box Office(1) US$ Billions Usage per US TV HH per Day(2) Hours: Minutes MPAA, BMO Capital Markets 04.10. Nielsen, and BMO Capital Markets 04.10. 4

Motion Pictures 2010 is SPE’s tenth straight year with over $1BN in North American box office Eight #1 movie openings in 2009 and six to date in 2010 Four films over $250 million in worldwide box office in 2009 and three to date in 2010 73 #1 openings in the U.S. over last 10 years, more than any other studio Strong slate of upcoming releases Multiple franchise films in production

Upcoming Releases Columbia The Tourist Angelina Jolie, Johnny Depp How Do You Know? Paul Rudd, Reese Witherspoon, Jack Nicholson, Owen Wilson James L. Brooks (D) Green Hornet Seth Rogan, Jay Chou, Cameron Diaz D = Director TBU

Upcoming Releases Columbia Just Go With It Adam Sandler, Jennifer Aniston Battle: Los Angeles Michelle Rodriguez, Aaron Eckhart, Bridget Moynahan

Upcoming Releases Screen Gems Burlesque Cher, Christina Aguilera Country Song Tim McGraw, Gwyneth Paltrow, Leighton Meester The Roommate Leighton Meester, Minka Kelly

‘Event’ Films in the Pipeline Plans in place for new films from existing franchises Spider-man 4 Men in Black 3 Resident Evil 5 Underworld 4 Expanding relationships in animation Aardman partnership brings us Arthur Christmas and The Pirates! Introducing new franchises The Girl with the Dragon Tattoo in production and rights to the rest of the Stieg Larsson series secured

3D at the Box Office 3D remains a growth driver Uplift has varied based on geography and genre Internationally, 3D has performed more consistently In the U.S., 3D is generating incremental box office, but with less uniformity of appeal Young male-oriented films generally perform best in 3D (e.g., Resident Evil: Afterlife)

Motion Pictures Trailers Green Hornet “Kato-vision” in 3D The Tourist How Do You Know The Smurfs Zookeeper 11

Television Large and growing global footprint Continued investment in international production and networks In the U.S., SPT has 25 series on the air across 13 broadcast and cable networks this season, including 6 new shows “The Dr. Oz Show” was renewed for 3 more years, in many cases replacing “The Oprah Winfrey Show” beginning in 2011 “The Dr. Oz Show” has also been sold in 100 territories and being produced in local language in China, Russia and Saudi Arabia

Expansion of Networks Globally 477+ Million HH 140+ Countries mobile mobile mobile mobile mobile 119 Feeds 22 Languages

International Television Production Expanding Presence Hilversum London Cologne Moscow Paris HUASO Culver City New York Rome Madrid Beijing Miami (Latin America/USH) Hong Kong AMERICAS Argentina - Buenos Aires 2waytraffic International Brazil - Sao Paulo Floresta Colombia - Bogota Teleset USA - Culver City SPT, International Production USA - Miami SPT, Latin America USA - New York 2waytraffic Mobile Bogota Sao Paolo FLORESTA Buenos Aires EUROPE France - Paris SPT, France, Starling Germany - Cologne SPT, Germany Italy - Rome Toro Netherlands - Hilversum 2wayTraffic, 2waytraffic Mobile, Tuvalu Media Russia - Moscow SPT, Russia Russia - Moscow Lean-M Spain - Madrid Toro UK - London SPT, 2waytraffic International, Gogglebox Entertainment, Shine ASIA China (Beijing) Huaso Hong Kong SPT, Asia

Home Entertainment Consumption patterns are shifting Recent pressure resulting from: Total transactions mainly flat with small fluctuations Revenues down as purchases shift to rentals Within the rental business, a shift from higher margin brick- and-mortar transactions to lower margin subscription and kiosk transactions A complex landscape going forward Physical sell-through under continuing pressure, although mitigated by growth in Blu-ray Rental transactions are up Shift from brick-and-mortar to subscription and kiosk continues Higher margin digital/VOD accelerating and represents a key growth driver Potential for new distribution windows

Home Entertainment Rental Landscape Recent shift within rental has been from physical brick-and-mortar to lower-margin physical rental options, including kiosk and subscription But overall transactions are forecast to grow; growth in higher-margin digital represents an opportunity US Consumer Rental Transactions (billions)(1) (lowest rental margin) (highest rental margin) 2.7 2.8 2.9 3.1 3.2 (1) Screen Digest 2010. VOD includes online, telco, MSO and DBS.

Success in a Changing Marketplace Continue to create high quality films Diversity across small, medium and large pictures Capitalize on existing franchises Introduce new franchises Home Entertainment growth drivers Blu-ray growth driven by added features and future 3D capabilities Higher margin digital/on-demand offerings New windowing opportunities Investment in television assets New programs Expand network and production footprint

Success in a Changing Marketplace (continued) Financial discipline Reductions in marketing Continued adjustment to film economics Leverage Sony United opportunities 3D opportunity across SPE divisions Leverage growth in emerging markets

Sony Ownership of SPE creates advantages Importance of integration Access to content and services drives purchase decisions for hardware Sony services provide a distribution opportunity for SPE content Recent collaboration SPE films delivered digitally to Sony devices SPE was critical to Blu-ray format success 3D films drive 3D hardware sales SPE content promoted with Sony hardware Hardware product placement in films Opportunities SPE content on Sony services 3D films and the 3D network Potential for new windows (“premium VOD”)

3D Initiatives Theatrical Upcoming 3D films include: The Green Hornet, Priest, The Smurfs, Arthur Christmas and The Invention of Hugo Cabret Digital Productions SPE has produced stereoscopic 3D effects for more movies than any other studio Home Entertainment Released Cloudy with a Chance of Meatballs last summer as first Blu-ray 3D title available at retail and bundled it with Sony’s Bravia 3D TVs Television Launching 3D network in early 2011 in partnership with Discovery and IMAX 3D Technology Center Develops and evaluates systems for new 3D program production; creates and drives industry support of 3D technologies, techniques, and authoring tools

Emerging Markets Key source of growth for the studio Established TV networks infrastructure and operating expertise in emerging markets Capitalize on growth in both TV audiences and advertising revenues Leverage established presence into additional territories Local TV production presence enables SPE to derive higher profits from global TV formats Cross-Sony collaboration SPE content featured on Sony devices and packaging for retail and advertising Home entertainment products (e.g., BDs and 3D BDs) bundled with electronics and PS3s SPE content displayed outside and inside Sony stores Brokered deal with BCCI for Sony to film IPL semi-finals and finals in 3D

Q & A SONY PICTURES ENTERTAINMENT

Home Entertainment Market Update – Recent Performance Despite a 2% increase in total home video transactions in 2009 vs. 2008, retail revenue decreased 5%, as consumers continued shifting to rentals from purchases U.S. Physical Home Video Transactions by Channel (Millions of Transactions) U.S. Physical Home Video Revenue by Channel ($ Billions) 3,082 3,014 +2% +4% -10% $17.5 $18.5 66% 63% % ST -5% Avg Rev per Txn: $6.14 $5.67 Purchase Rental +5% Purchase Rental -7% 2008 2009 2008 2009 % ST 27% 24% Source: Nielsen, Rentrak Note: Figures are based on data collected through week ending Dec 27, 2009