CRAVEONLINE + SXSW CraveOnline Hit The Desert For The SXSW Party In Austin! CraveOnline took things to a whole new level with a double-bill day and night party featuring a dream lineup of bands! No need for wristbands, laminates or special VIP secret handshakes – this party was free to the public.
Craveonline + marshall headphones The CraveOnline SXSW Music Showcase had three separate stages featuring Rock and Hip Hop’s top artists. Guests were able to experience a combination of music and art. WHAT WE DID Attracted top Rock and Hip Hop performers VIP Attendees Signage inside venue and throughout 6th Street Social media awareness and promotion Extensive Press coverage Social promotion from performing bands Curated content across CraveOnline and affiliate sites Post event video distribution Product testing lounge for Bands and VIPs
Craveonline music showcase at sxsw The Low Volts Turbogeist Kongos The Mowgli’s Black Drawing Chalks My Goodness Silent Film Herbert Bail Orchestra Talib Kweli Blondfire Alain Johannes Blackout Party Eagles of Death Metal Reignwolf Master P & The Rocketboys Cosmic Suckerpunch Raekwon
Craveonline at sxsw VIPs & BRANDS IN ATTENDANCE Queens of the Stone Age Mystikal Andrew Schepps – producer, engineer, artist (Red Hot Chili Peppers, Queens of the Stone Age, Jay-Z, Michael Jackson) Jeremy Ruzumna (Fitz and The Tantrums) Nick Adler (Roxy Venue) 360 Magazine Billboard Converse Briana (Earmilk) Elle.com Forbes Darren Griffin (Stupid Dope)
MENTIONS ON OTHER SITES Social awareness CraveOnline Social Media Call Outs SOCIAL MEDIA PICKUPS FROM OUR ATTENDEES RADIO SHOUT OUTS & MENTIONS ON OTHER SITES Over 650,000 fans were reached across various social media platforms Do512 delivered +5,500 RSVPs and featured a blog and numerous Facebook/Twitter posts for CraveOnline surpassing 57k “likes” Marshall Headphones promoted the event on its Twitter, Facebook and Tumbler accounts Performers promoted the event on their social media channels
CRAVEONLINE Video Distribution CraveOnline’s music showcase was packaged in a series of videos featuring over 15 band performances, lifestyle coverage and artist interviews that were later featured on a multitude of sites and social platforms. Video placements on Allhiphop.com homepage and 5 other article pages (+475K monthly uniques) Distributed video content to +100 influential music bloggers, +200 editors at leading national newspapers, and +50 editors from music’s hottest magazines Videos were also promoted across our featured performers various social media platforms EAGLES OF DEATH METAL REIGNWOLF REIGNWOLF SILENT FILM SILENT FILM
Craveonline SXSW Coverage Dedicated SXSW 360 coverage included editorial, interviews, videos, photos and more!
Media coverage from over 370 outlets Featured coverage on Reuters.com (10MM monthly uniques) CraveOnline appeared #1 in Google search for Eagles Of Death Metal, Reignwolf and Talib Kweli Post event featured articles and images on Undastream.com The Allhiphop.com invitations and Sway’s Universe email blasts reached over 10K people 10 calendar listings in local Austin publications 3 different email blasts were sent to over 185K subscribers on the CraveOnline event
LOREM IPSUM Account Executive 646.461.9060 x2408 lorem.ipsum@craveonline.com