DR LUIS VAZ Marketing Director ANA. DR LUIS VAZ Marketing Director ANA.

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Presentation transcript:

DR LUIS VAZ Marketing Director ANA

DRIVING NON AVIATION REVENUES in portugal

NON AVIATION ACTIVITIES RETAIL 225 licenses More than 40.000 sqm 60 PARKING 38 parks 13.500 spaces More than 337.500 sqm 18 RENT-A-CAR 13 licensees More than 72.000 sqm 14 REAL ESTATE 171 licensees 352 licenses More than 273.000 sqm 21 ADVERTISING 2 licenses 579 total formats 214 special formats 3 TELECOMS & OTHERS Infrastructure (170 customers), Connectivity (180 customers), Processing (29 Airlines and handlers) Concessions (23 licenses) 4 TOTAL REVENUES OF 120 MILLION € IN 2013 BUSINESS ASSETS REVENUES (M€, 2013) VINCI Airports Convention 2014

The CHALLENGE of accelerating Generation of NON-AVIATION REVENUES 7% 3% FROM... ...TO VINCI Airports Convention 2014

HIGHER VALUE CREATION FROM ASSET BASE FOUR LEVERS TO GROW NON AVIATION REVENUES ASSET PRODUCTIVITY Licensing of unused retail and real estate space Redesign of commercial areas in major airports Pricing optimization Dwell time optimization FOCUSED ORGANIZATION REDUCTION OF LEAKAGE Reshaping of commercial units Process/Project based approach New governance model with licensees HIGHER VALUE CREATION FROM ASSET BASE Unlicensed RAC strategy Curbside management Capacity of low cost car parks RENEGOTIATION OF LICENSES New competitive licensing process New Duty Free license New Advertising license VINCI Airports Convention 2014

Licensing of unused space to boost ASSET PRODUCTIVITY Annual Impact in thousand euros RETAIL REAL ESTATE 550m€ 350m€ 850m€ >1.400m€ Implemented Next 12 Months VINCI Airports Convention 2014

Redesign of commercial areas in major airports To boost ASSET PRODUCTIVITY Incremental space Incremental revenues (M€) Project Relocation of foodcourt New flow in Duty Free store Increase in security and check-in capacity + 14,5 M€ (Q4 2015) + 2.472 m2 LISBON Increase in Duty Free mainshop area with new walkthrough format Retail offer centralization F&B mix review and area increase + 3,8 M€ (Q3 2015) + 846 m2 PORTO General revamp of the terminal Increase and review of commercial areas Increase in passenger processing capacity + 5,3 M€ (Q1 2017) + 1.158 m2 FARO New walkthrough Duty Free store Increase operational efficiencies in constrained subsystems Better passenger experience + 1,9 M€ (Q2 2016) + 152 m2 FUNCHAL VINCI Airports Convention 2014

Pricing optimization to boost ASSET PRODUCTIVITY (million euros) Pricing Changes Impact Better price segmentation of car parks Higher price increases in selected subscriptions Gradual elimination of free parking options (cars and buses) 2014 0,8M€ 2015 0,2M€ PARKING - Pricing decisions based on demand elasticity Better definition of office spaces buildings target markets REAL ESTATE 0,8M€ - Variable rates in future licensing moments (2015/2016) RENT-A-CAR 0,6M€ VINCI Airports Convention 2014

Rent-a-Car Strategy to reduce LEAKAGE (million euros) -7,6% > Fee per visit of unlicensed RAC shuttles or cars (dispute in court) 1st Step 2nd Step > Closure of Curbsides in Lisbon, Porto and Faro VINCI Airports Convention 2014

Rent-a-Car Strategy to reduce LEAKAGE CURBSIDE MANAGEMENT Example Faro Expected Impacts Increase in car park revenues (Kiss & Fly) Ability to control shuttle presence in the curbside Reduction of congestion Reduction of free unlicensed RAC activity VINCI Airports Convention 2014

value creation from RENEGOTIATION OF LICENSES IMPACT IN 2015 (million euros) Partner Yield increase Revenues Increase DUTY FREE Nuance/Dufry + 6 pp + 10 M€ JCDecaux + 9% + 0,3 M€ ADVERTISING Money Exchange Parapharmacies + 3 pp + 6 pp + 0,8 M€ + 0,15 M€ NEW TENDERS Mcdonalds AREAS Ibersol + 8 pp + 7 pp + 0,5 pp + 0,2 M€ + 0,3 M€ + 0,1 M€ FOOD RENEWALS VINCI Airports Convention 2014

Telecom, Processing & Systems A more commercially FOCUSED ORGANIZATION Marketing Telecom, Processing & Systems Manag. Info Real Estate Non Aviation Advertising Retail Rent-a-Car Parking Curbside Proj. & works Licensing Conc. Manag. Development MAINTENANCE TRANSFERED TO THE AIRPORT BUSINESS UNIT WEEKLY FOLLOW-UP MEETINGS AND PERFORMANCE REVIEW PROJECT BASED DELIVERABLES VINCI Airports Convention 2014

A more knowledge-building ORGANIZATION New governance model with licensees Major Goals Follow licensees economic and operational performance Define corrective measures and action plans Articulate marketing initiatives Steering Committee Analyse macro results Review strategic issues Evaluate current status of ongoing projects Operations Committee Analyse detailed results of the business Evaluate operational performance and quality of service Follow current status of ongoing projects Marketing Committee Review licensees marketing and promotional plan Define marketing joint initiatives Share outputs of market studies and impacts of past initiatives VINCI Airports Convention 2014

RENEGOTIATION OF LICENSES Outperforming all our 2014 business targets (MILLION EUROS) ASSET PRODUCTIVITY + REDUCTION OF LEAKAGE TRAFFIC GROWTH RENEGOTIATION OF LICENSES VINCI Airports Convention 2014

Growth trends set to continue in 2015 ASSET PRODUCTIVITY New Can Store ASC New Foodcourt ALS New Duty Free Store ASC New Real Estate projects (DHL, …) REDUCTION OF LEAKAGE Closure of Porto and Faro curbsides RENEGOTIATION OF LICENSES Renegotiation of licenses in ASC JCDecaux contract TRAFFIC GROWTH Transavia Bases (?) Mix of traffic T1/T2 VINCI Airports Convention 2014

VINCI Airports Convention 2014