Globalization, Trade, & Getting Elected Example C

Donald Trump https://www.tedcruz.org/a-note-to-conservatives-on-trade-agreements/

Free Trade Opposed the Trans-Pacific Partnership trade deal (TPP). “TPP is the biggest betrayal in a long line of betrayals where politicians have sold out U.S. workers.” - Trump Prefer a fair trade instead of free trade End NAFTA Believes that America is in serious trouble China, Japan, and Mexico is beating America in trade “We don’t win anymore. We don’t beat China in trade. We don’t beat Japan, with their millions and millions of cars coming into this country, in trade. We can’t beat Mexico, at the border or in trade. http://www.ontheissues.org/2016/Donald_Trump_Free_Trade.htm https://ballotpedia.org/2016_presidential_candidates_on_the_Trans-Pacific_Partnership_trade_deal https://www.donaldjtrump.com/positions/us-china-trade-reform Restrict free trade to keep jobs in US TPP- 21 st century trade agreement that the US is negotiating with 11 other countries throughout the Asia- Pacific region….like Japan, Malaysia, Canada TPA- Fast track negotiating authority for trade agreements is the authority of the President of the US to negotiate international agreements that Congress can approve or disapprove but cannot amend.

Protectionism Proud protectionist Intents to place tariff on Chinese goods Call for tariffs as high as 35% on imported goods Believes he is boosting U.S. economic production, instead of increasing non- U.S. imports Pledging to bring back jobs lost to foreign competitors who undercut American companies. Promises to “ modify or cancel any business, or trade agreement that hinders American business development, or is shown to create an unfair trading relationship with a foreign entity.” Would be the biggest tax increase on U.S. consumers in modern times

Coca-cola company

Supply Chain A multi-billion dollar company Operates in more than 200 countries Serving some 16 million retail outlets around the world Operates locally in each market it serves with local bottling plants Responsive to local market needs and the tastes of local customers CC calls its local approach to international business a customer-driven supply chain Uses technology to assist in its demand input Results in a demand-driven supply chain Nearly 2 billion Cokes are served a day to customers all over the globe Company owns four of the top five soft drink brands Coca Cola, Diet Coke, Fanta, and Sprite 2nd Bullet point - ……..serving the needs of the specific market 4th bullet point- marketing strategy which involves dividing a broad target market into subsets of consumers, businesses, or countries. 5th Bullet point- ……….uses a data warehouse to increase its intelligence about customer behavior and market needs in nearly real time. http://www.usanfranonline.com/resources/supply-chain-management/whats-the-secret-recipe-in-cokes-supply-chain/#.VzC5dlUwgdU

Connections to free trade & protectionism Coca- Cola Enterprises (CCE) increases jobs for those in foreign countries as well as U.S. Expanding business in Europe which boosts the economy Creating popular beverages in countries like Belgium, Great Britain, France Globalization allow more companies to go overseas which in return helps the U.S.

Recommendation to the candidate SO Donald Trump, Approving free trade is a better choice to expanding the Coca-Cola Company More jobs in North America → more jobs in America = boosting the economy Coca-cola contributes to the economic stability Examples: Employing local people paying supplier for goods and supporting community investment programs U.S. would not be able to profit as much as it is right now if there was no such thing as globalization On the downside, working toward protectionism in America would give other nations an easy excuse to raise higher trade barriers Domino effect could shut down the global trading system

Sources "2016 Presidential Candidates on the Trans-Pacific Partnership Trade Deal - Ballotpedia." 2016 Presidential Candidates on the Trans-Pacific Partnership Trade Deal - Ballotpedia. N.p., n.d. Web. 16 May 2016. "Coca-Cola Supply Chain Management Success Story." Computer Sciences Corporation. N.p., n.d. Web. 17 May 2016. Moore, Stephen, and Larry Kudlow. "Kudlow: Trump’s Protectionist Ways Will Hurt US." CNBC. N.p., 2015. Web. 16 May 2016. "Ted Cruz on Free Trade." Ted Cruz on Free Trade. N.p., n.d. Web. 17 May 2016. "What's the Secret Recipe in Coke's Supply Chain." University of San Francisco Online. N.p., n.d. Web. 16 May 2016.