Selling Selling provides customers with he goods and services the want. This includes selling in the retail market to you, he customer, and selling in.

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Presentation transcript:

Selling Selling provides customers with he goods and services the want. This includes selling in the retail market to you, he customer, and selling in the business-to-business market to wholesalers, retailers, or manufacturers. Selling techniques and activities include determining client needs and was and responding through planned, personalized communication. The selling process influences purchasing decision and enhances future business opportunities. Real life examples include retail workers at Nike selling you shoes or a McDonalds worker convincing you to try a new or seasonal item.

Distribution Definition Determines the best ways for customers to locate, obtain, and use the products and services of an organization. Example Farmers distribute their products to stores like Publix and whole foods

Financial Analysis Real World Example Definition The owners of the Paint Brush Cover found on Shark Tank analyzed their low sales and used their funds to improve the packaging in order to increase sales and gain a higher profit. Assessment of the effectiveness with which funds (investment and debt) are employed in a firm, efficiency and profitability of its operations, and value and safety of debtors ' claims against the assets.

What is Pricing? Pricing is the process of making a price for a certain product or service being sold. The item used to purchase the item is usually money. The price can change in many different ways. The price itself can depend on if someone wants the product.

How Pricing can change Depending on the certain quantity can greatly change the price. If no one is buying it the price can be very low. While when everyone is buying it the price can be extremely high. The reason behind this is because of how much it cost them to actually make the product.

Definition of Product Management: Product management is an organizational lifecycle function within a company dealing with the planning, forecasting, and production, or marketing of a product or products at all stages of the product lifecycle.

Examples of Product Management Examining a product and preparing it to be marketable. Making products more innovative, for example, changing the packaging for detergent.

Promotion Definition: activity that supports or provides active encouragement for the furtherance of a cause, venture, or aim

Examples Ex. Billboards, flyers, commercials, newspaper ads

Basics Marketing management is the organizational discipline which focuses on the practical application of marketing orientation, techniques and methods inside enterprises and organizations and on the management of a firm's marketing resources and activities.