Dr Ollie Hart Move More Update Jan 2017

Leveraging a legacy We need major sporting events to inspire BUT merely hosting an event is not a magic bullet to raise participation in physical activity and sport, or to encourage positive health behaviours. Legacy must be leveraged.

The real Olympic legacy Reversing the inactivity epidemic in our population

Physical Activity in UK adults

Physical activity in UK children

Blair S N Br J Sports Med 2009;43:1-2 Why Do We Die? Blair S N Br J Sports Med 2009;43:1-2 Attributable fractions (%) for all-cause deaths in 40 842 (3333 deaths) men and 12 943 (491 deaths) women in the Aerobics Center Longitudinal Study.

Obesity – Exaggerated Problem! http://www.obesitymyths.com/downloads/ObesityMyths.pdf

Evidence base

What is the NCSEM? London 2012 Olympic Legacy to extend the reach of SEM 3 national partners £30million Capital investment £10million Sheffield Hub & Spoke model Rising to meet the real Olympic challenge

Who is involved in the NCSEM? Truly a city-wide project Major CEOs involved Opportunity to have national and international impact

Culture Change

"In the early 90’s I used to smoke at my desk; now can you imagine anyone smoking at their desk now? It’s just so completely out there. It would be nice to look back to this time in 20 years and say can you imagine someone sitting for 6.4 hours a day? Can you imagine that?”

Capital infrastructure NCSEM capital investment establish an innovative model to; co-locate patients, clinicians, researchers, sport and exercise medicine specialists and public health professionals across the City create community facilities to extend the reach of Sport and Exercise Medicine that include; research, recreation, rehabilitation and education.

Benefit for patients Free access (off-peak) to physical activity for NCSEM users NHS has the opportunity to embed physical activity as medicine within its core offer World leading research and improvements and innovation in clinical care New services based on physical activity medicine - preparation for and recovery from major surgery

NCSEM Hub - Graves

NCSEM Spoke - Thorncliffe

NCSEM Spoke - Concord

NCSEM Spoke - Concord

Clinic Rooms

NCSEM Research Themes Physical Activity in Disease Prevention Promote physical activity and healthy lifestyles as a preventative therapy for long term conditions.   Chronic Disease Treatment Develop the prescription of physical activity in the treatment of chronic disease. Musculoskeletal Health Develop models for the use of physical activity in diagnosis and management of musculoskeletal disorders, and public cost savings through reduction in work absenteeism. Mental Health and Wellbeing Improve staff wellbeing, reduce absenteeism and enhance productivity, through physical activity. Promote physical activity in the treatment of mental illness and deliver research, education and training in the identification of eating disorders in sport.   Performance Health Research elite athlete performance to further understand how to optimise health for this population and make it applicable to benefit other groups, such as the ageing population.

The Move More Month Challenge Measurement tool - universal, smart phone Single currency- ‘Move More Minute’ Tied into challenges- July Whole city involvement- e.g. Steel City Derby

What can pharmacy do to contribute? Be aware- we are a Move More City Promote PA and Move More Sign post people to website/events Join the executive group Move More Month June 2017