WHY?.

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Presentation transcript:

WHY?

How do you explain when others are able to achieve things that seem to defy all of the assumptions?

SIMON SINEK

STEVE JOBS

MARTIN LUTHER KING, JR

ORVILLE & WILBUR WRIGHT

People don’t by WHAT you do they buy WHY you do it.

People don’t by WHAT you do they buy WHY you do it.

Neocortex Limbic & Amygdala

Neocortex The WHAT Rational Factual Logical Detail Oriented Statistical Language The WHAT

Limbic & Amygdala The HOW & WHY Purpose Decision-Making Context Instinct Emotion No Language The HOW & WHY

If you don’t know WHY you do WHAT you do, and people respond to the WHY you do WHAT you do, then how will you ever get people to ……?

SAMUEL PIERPONT LANGLEY

www.youtube.com/watch?v=3vDWWy4CMhE

Do you know your “Why”?

Thank you for your time…..