Seminar on Managing Complexity - Welcome Mattighofen, Austria James Gehan, Alexander Lewald March 15/16th, 2011

Objectives of the Seminar Exchange experience with peers from other industries. Enable exchange with thought leaders.

General consensus: Complexity is Increasing Product program complexity Increase of the overall complexity Complexity Yesterday Tomorrow Complexity Today 2001 2002 2003 2004 2005 t Global network t Complexity t

4 Key Building Blocks in Managing Complexity Managing Complexity requires to enable senior management to take decisions in the following 3 areas: 1 Product structure decisions Production structure decisions IT structure decisions 2 3 4 Engineering Sourcing Product Assembly Sales Production Components

This there a more sustainable solution?

Seminar on Managing Complexity Agenda March 15th, 2011 – Day 1 Time Topic Speaker 09:00 - 10:00 Registration 10:00 - 10:15 Welcome James Gehan, Alexander Lewald, PTC 10:15– 10:45 „Ready to Race“ Harald Plöckinger, KTM 10:45 – 11:30 Prerequisites for Capitalizing on Complexity Dr. Krumm, Schuh Group 11:30 – 12:30 KTM Factory Tour 12:30 – 13:30 Lunch 13:30 – 14:00 PLM Concepts to manage complexity Prof. Martin Eigner 14:00 – 14:30 Configuration management in practice Frank Bürschgens,John Deere 14:30 – 15:00 Break 15:00 – 18:00 Interactive discussion in break-outs: Business Perspective PLM Concepts Practitioner perspective All 18:00 – 18:30 Wrap-up of the day PTC

Managing Complexity Seminar Agenda March 16th, 2011 – Day 2 PRELIMINARY Time Topic Speaker 08:15 – 08:30 Arrival 08:30 – 09:30 Solution Perspective James Gehan, PTC 09:30 – 10:15 Enabling tailored products with scale Mikko Laihonen, Nokia 10:15 – 10:45 Break 10:45 - 11:30 Mastering family of products in a fast changing industry Erik Løber, Vestas 11:30 – 12:15 Managing Complexity as an Industrial Machinery Company Thomas Dürr, Dürr AG 12:15 – 12:30 Concluding thoughts James Gehan, Alexander Lewald, PTC 12:30 – 14:00 Lunch / Networking

Seminar on Managing Complexity Mattighofen, Austria March 15/16th, 2011

Seminar - Managing Complexity Break out Session PRELIMINARY Time Business Perspective Dr. Stephan Krumm Room 1 PLM Concepts Prof. Martin Eigner Room 2 Practitioner Perspective Frank Bürschgens James Gehan Room 3 15:00 - 16:00 Group A Group B Group C 16:00 - 17:00 17:00 - 18:00 Objective of the Break-out sessions: Summary of Plenary Session (2-3 slides) Some key questions to trigger discussion Engage attendees actively