The Connected Job Search Online & Social Media Strategy The Connected Job Search Online & Social Media Strategy
Agenda LinkedIn Overview Job Boards Facebook Google/BING yourself Business news sites
What is LinkedIn? LinkedIn is an interconnected network of experienced professionals from around the world, representing 433 million members in over 200 countries and territories. You can find, be introduced to, and collaborate with qualified professionals that you need to work with to accomplish your goals. LinkedIn is free to join. They also offer a premium version of your accounts that give you more tools for finding and reaching the right people, whether or not they are in your network.
The Many Ways to Use LinkedIn Post a full profile — your online brand/resume Networking - find people you know at companies of interest Connections - expand your network View and apply to job postings
Building your profile page Your LinkedIn profile is your opportunity to showcase your skills and talents. You can help the “right” people and opportunities find their way to you and you to them. Users with completed profiles are 40 times more likely to receive opportunities through LinkedIn. Upload a professional picture The “meat” of your profile should be your Summary. Include keywords! Professional Experience should be more concise than a resume—include accomplishments. Include relevant certifications! Ask for a few recommendations. Join Groups to help you network.
Networking via LinkedIn Identify people at your target companies that you know and don’t know Reach out to schedule informational interviews Connections - expand your network with the goal of reaching 500+
LinkedIn’s Job Board Widely used by companies nationwide Robust search functionality Search and apply for target jobs
Building your group membership Reasons to join a group Group members are an extension of your network and you may be able to contact them directly Connect with individuals with similar skills and interests Knowledge is power Recruiters source groups to find candidates Job opportunities are often shared within groups Types of groups you may want to join Professional groups Industry groups Skill groups Company groups Deloitte US (for current employees and alumni) Reminder: LinkedIn allows you to join up to 100 groups
Job boards and other places people post jobs Company websites Aggregators: Indeed.com and Simplyhired.com Glassdoor The Ladders Careerbuilder Contract sites: elance and sologig Professional societies Deloitte’s Marketplace jobs site: https://talent.secure.force.com/jobs/jobsearch
Search agents Saved searches that will send you an email with new postings that meet your criteria. Targeted companies Job boards Run a live search every few days —just in case
Why Google (or BING) yourself See what’s out there What will others find? “Would you want your new boss to see THAT?!?” Build eminence
Facebook Recruiting Statistics 1.5 Billion Facebook Users Recruiters have started actively fishing on Facebook, targeting social media savvy candidates, millennials Company pages shared on Facebook Protect your brand Not primarily geared toward professional Watch what you post Stay away from “politics and religion” Photos: keep them clean! Limit your personal information Check your wall frequently and delete inappropriate posts Use a pseudonym for your profile
Business news sites Check the latest on your targets Find possible leads based on business activity Gather ideas about different industries Find relevant articles to send to your network Where to look: WSJ CNN Money Bloomberg Fox Business News CBS Moneywatch
Other research Company, industry information—Hoovers, OneSource Salary information—salary and payscale Occupational research—O*Net Job Search Blogs, interview tips –jobscan.co, themuse.com In-depth internet advice and search strategy—the transition assistance pages on http://transitionassistance.deloitte.com
A few reminders Set a limit on your job board time. Check job postings early in the day and apply asap. Don’t replace face-to-face networking opportunities with social media! Remember to reach out to people you do know and don’t know for informational interviews.
Thank you for viewing this webinar! We wish you all the best in your job search!
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