Copyright © Allyn & Bacon 2007

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Copyright © Allyn & Bacon 2007 I CAN Summarize: The Asch Effect, The Milgrim Experiment, the Stanford Prison Experiment, The Lucifer Effect Apply groupthink to situations Copyright © Allyn & Bacon 2007

Copyright © Allyn & Bacon 2007 Conformity The tendency for people to adopt the behaviors and attitudes of others in a group. Copyright © Allyn & Bacon 2007

Copyright © Allyn & Bacon 2007 The Asch Effect Tendency for people to conform, even if they are aware they are incorrect. Copyright © Allyn & Bacon 2007

Conformity: The Asch Studies Which line matches the line on the left? A 1 2 3 Standard line Comparison lines Copyright © Allyn & Bacon 2007

Conformity: The Asch Studies What would you say if you were in a room full of people who all picked line number three? A 1 2 3 Standard line Comparison lines Copyright © Allyn & Bacon 2007

Copyright © Allyn & Bacon 2007 Conformity No opposition (control) Correct estimated (percent) 100 80 60 40 20 With partner Alone against majority Critical trials 1 2 3 4 5 6 7 8 9 10 11 12 Copyright © Allyn & Bacon 2007

Copyright © Allyn & Bacon 2007 Heroic Defiance Those who are able to resist the group conformity in the Asch Experiment Copyright © Allyn & Bacon 2007

Group Characteristics That Produce Conformity Ashe identified three factors that influence whether a person will yield to pressure: The size of the majority The presence of a partner who dissented from the majority The size of the discrepancy (between the correct answer and the majority position) Copyright © Allyn & Bacon 2007

Copyright © Allyn & Bacon 2007 Groupthink In “groupthink,” members of the group attempt to conform their opinions to what each believes to be the consensus of the group. Copyright © Allyn & Bacon 2007

Conditions Likely to Promote Groupthink Isolation of the group High group cohesiveness Dictating leadership Lack of norms requiring methodical procedures Homogeneity of members’ social background and ideology High stress from external threats with low hope of a better solution than that of the group leader Copyright © Allyn & Bacon 2007

What is Bad About Groupthink The group agrees without critically testing, analyzing, and evaluating ideas. Individual creativity, uniqueness, and independent thinking are lost. This has led to things as the Challenger Disaster and Pearl Harbor  Copyright © Allyn & Bacon 2007

Copyright © Allyn & Bacon 2007 Zimbardo evil (lucifer effect) video Copyright © Allyn & Bacon 2007

The Milgram experiment http://www.youtube.com/watch?v=yr5cjyokVUs The Milgram experiment Copyright © Allyn & Bacon 2007

Copyright © Allyn & Bacon 2007 http://www.youtube.com/watch?v=KIvGIwLcIuw The bystander effect Copyright © Allyn & Bacon 2007

Copyright © Allyn & Bacon 2007 CAN I? Summarize: The Asch Effect, The Milgrim Experiment, the Stanford Prison Experiment, The Lucifer Effect Apply groupthink to situations Copyright © Allyn & Bacon 2007

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