A BID

A BID is a business-led initiative which gives local businesses the power to raise funds locally to be spent on improving their trading environment

WHY SOUTHPORT

By the numbers 13.6% Total floorspace in Southport Town Centre was vacant in 2011. 81st Ranking by Venuescore in 2011 showed Southport ranked 81st vs its peak in 2005 when it was ranked 44th. In the past 12 months retail rents dropped by 16.7% and by 41.2% from £85  per sq ft to £50 per sq ft  since 2008. 16.7%

“Bring us the footfall and we’ll do the rest” The Quote “Bring us the footfall and we’ll do the rest”

THE DETAILS

1.5 % 5 Years 6% 4% Hospitality 17% 73% Levy Project Length Facts & figures... 1.5 % Levy 5 Years Project Length 6% Accommodation Attraction 4% Hospitality 17% Retail 73%

Additional Voluntary Contributions 2014 Income £439,000 Levy @ 1.5% £7,000 Radio Income Additional Voluntary Contributions £10,000 £25,000 Sponsorship £481,000 Total Over 5 years a budget of £2.4 million...

THE PROJECTS

EVENTS CREATIVE ARTS TARGETED ADVERTISING MARKETING QUALITY STREET ENTERTAINMENT SUPPORT FOR INDEPENDENT BUSINESSES CLEANSING KEY GATEWAYS SAFETY SECURITY

PROMOTING OUR TOWN... Increasing footfall Digital Marketing and Promotion Business Support

IMPROVING OUR TOWN... Look and Feel Cleansing and Maintenance Safe and Secure Welcome Ambassadors

WHAT NOW

Things to do... Consultation Press Launch Official Launch Ballot Ongoing Press Launch July Official Launch September Ballot March 2014 BID Company July 2014

http://www.southportbid.com/