Activities of the Current Retail Operations Organization Commercial & Industrial Markets Mass Markets Market Mechanics & Retail Supply Integration Retail Regulatory Services Strategic Market Planning Business Operations Develop and implement regulated customer products and services including low income programs Develop and establish competitive retail supply interface Develop and establish for both Retail and Distribution competitive market mechanics Participate in rulemakings in each jurisdiction related to retail open access issues Provide retail regulatory support for filings required due to restructuring Develop Mass and C&I budget Develop performance measurement and tracking Facilitate business plan development C&I Commodity Related Services Account Management Entergy Business Center Marketing Communications and Customer Information Pricing & Analysis Tactical Market Planning Coordinate with strategic market planning for implementation of action plans to meet customer expectations Regulated product sourcing and management for energy services Direct account management and support Industrial Accounts Jurisdictional Accounts Commercial Institutional National Accounts (Multi-jurisdiction) Provide call centers account management and service support for industrial and commercial customers Manage external regulated communications for Mass and C&I markets Maintain necessary Mass and C&I customer information for planning and execution Perform Mass Market pricing/cost analysis Perform C&I pricing/cost analysis Perform Competitive cogen technical and financial analyses Conduct research with respect to customers’ expectations and develop plans to meet customer expectations Exhibit HTM-D-02 EGSI BSP Filing Page 1 of 1 2