Alan Brinkley, American History 15/e Chapter 28: The Affluent Society Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

Highlights “The Economic Miracle” The Explosion of Science and Technology People of Plenty The “Other America” The Rise of the Civil Rights Movement Eisenhower Republicanism Eisenhower, Dulles, and the Cold War Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

“The Economic Miracle” Sources of Economic Growth Government Spending Suburban Growth Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

“The Economic Miracle” THE AMERICAN BIRTH RATE, 1940–1960 Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

“The Economic Miracle” The Rise of the Modern West Favorable Climate The New Economics Keynesian Economics Ending Poverty through Economic Growth Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

“The Economic Miracle” Capital and Labor Corporate Consolidation The “Postwar Contract” AFL-CIO Limited Gains for Unorganized Workers Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

“The Economic Miracle” WORKERS REPRESENTED BY UNIONS, 1920–2001 Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The Explosion of Science and Technology Medical Breakthroughs Antibiotics Penicillin Salk Vaccine The polio virus (Reprinted from Schaffer et al, Proceedings of the National Academy of Science, 41:1020, 1955.) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The Explosion of Science and Technology Pesticides DDT Handling pesticide (Photo by Tim McCabe, courtesy of USDA Natural Resources Conservation Service) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The Explosion of Science and Technology Postwar Electronic Research Invention of Television Postwar Computer Technology UNIVAC Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The Explosion of Science and Technology Bombs, Rockets, and Missiles The Hydrogen Bomb H-bomb explosion (StockTrek/Getty Images) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The Explosion of Science and Technology The Space Program The Shock of Sputnik The Apollo Program Buzz Aldrin, August 1969 (NASA) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

People of Plenty The Consumer Culture Consumer Crazes Electric Institute of Washington: dishwasher (Library of Congress) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

People of Plenty The Landscape and the Automobile The Suburban Nation Interstate Highways The Suburban Nation “Levittown” Freeway interchange (PhotoLink/Getty Images) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

People of Plenty The Suburban Family “Prevailing Gender Roles Reinforced” Dr. Benjamin Spock Woman cooking in kitchen (Index Stock/Getty Images) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

People of Plenty The Birth of Television Social Consequences of Television Television’s Homogenizing Message The cast of Leave it to Beaver (Library of Congress) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

People of Plenty Travel, Outdoor Recreation, and Environmentalism Echo Park Sierra Club Reborn Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

CHICAGO’S ANNEXATIONS AND THE SUBURBAN NOOSE People of Plenty CHICAGO’S ANNEXATIONS AND THE SUBURBAN NOOSE Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

People of Plenty Organized Society and Its Detractors Growth of Specialized Education Rifles at Georgetown Preparatory School (Library of Congress) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

People of Plenty The Beats and the Restless Culture of Youth The Beat Generation’s Critiques Rock ’n’ Roll Elvis Presley Rock ’n’ Roll’s Black Roots “Payola” Scandals Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The “Other America” On the Margins of the Affluent Society Persistent Poverty Rural Poverty Declining Agricultural Prices Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The “Other America” The Inner Cities Black Urban Migration “Urban Renewal” George E. C. Hayes, Thurgood Marshall, and James Nabrit congratulating each other, following Supreme Court decision declaring segregation unconstitutional, 1954 (Library of Congress) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

AFRICAN AMERICAN MIGRATION, 1950–1980 The “Other America” AFRICAN AMERICAN MIGRATION, 1950–1980 Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The Rise of the Civil Rights Movement The Brown Decision and “Massive Resistance” Brown v. Board of Education “Separate but Equal” Doctrine Overturned “Massive Resistance” Little Rock Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The Rise of the Civil Rights Movement The Expanding Movement Montgomery Bus Boycott Martin Luther King’s Strategy “5,000 at Meeting Outline Boycott: Bullet Clips Bus.” Montgomery, Alabama, bus boycott. Montgomery Advertiser, December 6, 1955. (Library of Congress) Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

The Rise of the Civil Rights Movement Causes of the Civil Rights Movement Legacy of World War II Urban Black Middle Class Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

Eisenhower Republicanism “What Was Good for…General Motors” Business Leaders’ New Outlook Survival of the Welfare State Federal Highway Act of 1956 The Decline of McCarthyism Army-McCarthy Hearings Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

Eisenhower, Dulles, and the Cold War Dulles and “Massive Retaliation” Economic Benefits of “Massive Retaliation” France, America, and Vietnam Dien Bien Phu Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

Eisenhower, Dulles, and the Cold War Cold War Crises Recognizing Israel Suez Crisis Fidel Castro Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

Eisenhower, Dulles, and the Cold War Europe and the Soviet Union Hungarian Revolution of 1956 The U-2 Crisis Eisenhower’s Restraint Copyright © 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.