On your mini whiteboard list any form of media you can think of!

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Presentation transcript:

On your mini whiteboard list any form of media you can think of!

Learning Outcomes All- list different forms of media Most- explain the importance of media to improve understanding of performance SOME -analyse the positive and negative effects of the media

What are the forms of media coverage and give examples TV Radio Internet Press Give an advantage of each one

Forms of media TV-see for yourself exactly what is happening and copy in your own match Radio- portable/dedicated channels like Radio 5/talk sport. Internet- find results quickly any where in the world about any sporting match Newspapers/ books cheaper and detailed analysis from experts

HOW is TV BROADCASTED? Digital Analog

SPORTS EVENTS THAT MUST LEGALLY BE ON ‘FREE’ TV Wimbledon Olympics FA Cup Final The Grand National

TYPES OF TV COVERAGE Informative Educational Instructive Entertainment

Informative Based on facts Give viewer information about sport News Teletext

EDUCATIONAL These are programmes designed for schools E.g History of the Olympic Games

INSTRUCTIVE Focus on one particular sport To instruct the viewer about a specific skill E.g. coaching programme by experts

Entertainment Live Matches e.g. Highlights e.g. Celebrity Quiz shows e.g.

MEDIA REVIEW

Influence of a director or editor How the info comes across How much info What and how it is said- what slant E.g. Highlights chosen could show a different game to what actually happened-like Big Brother……

How does the media help give viewers a greater understanding of performance? Expert Analysis at half and full time Replays to observe good sporting actions

POSITVE EFFECTS OF MEDIA Media gives a better understanding of play Help improve actual performance Which could lead to increase in a participation Through slow motion replay E.g. Sky sports analysis

POSITVE EFFECTS OF MEDIA 2 Lots of media coverage to some sports e.g. Football Raises profile of sport See sport, may want to take part (Participation) More coverage means attract more sponsors More money to that sport Role models increase E.g. After cricket or rugby world cup exposure on TV increase in participation

NEGATIVE EFFECTS OF PARTICIPATION Excess coverage of certain sports E.g Football premier league Decrease in attendance at local football matches at lower level As can stay at home and watch premiership Decline in ticket sales for local clubs Lower clubs become poorer Minority sports get little coverage

NEGATIVE EFFECTS OF MEDIA Media Influences timings of sports To get the largest TV audiences Governing Body losing control over sport Undermining officials (slow motion replay) Change or rules e.g. tennis tie break and badminton rally points (due to media pressure to speed up the game)

DISCUSS Describe, using an example, how media coverage may have a positive and negative effect on attendance at a sporting event. (6)

PLENARY Exam questions