3D TELEVISION SAMSUNG LAUNCHES 3D TELEISION IN INDIA, INITIATOR OF 3D TELEVISION ENTERTAINMENT IN INDIA……

Introduction :- A 3D television is a television that employs techniques of 3D presentation. techniques: Anaglyphic 3D (with passive red-cyan glasses) Polarization 3D (with passive polarized glasses) Alternate-frame sequencing (with active shutter glasses/headgear) Autostereoscopic displays (without glasses/headgear)

Broadcasts :-

3D CHANNELS On 1 January 2010, the world's first 3D channel, SKY 3D, started broadcasting nationwide in South Korea by Korea Digital Satellite Broadcasting. Cablevision has launched a 3D version of its MSG channel on March 24, 2010, available only to Cablevision subscribers on channel 1300. Starting on June 11, 2010 ESPN will launch a new channel dedicated to 3D sports with up to 85 live events a year in 3D.

3D EPISODES :- Two part episode Nightmare On Dick Street, of 3rd Rock From The Sun was shown in 3D. On 31 January 2010, BSKYB became the first broadcaster in the world to show a live sports event in 3D when Sky Sports screened a football match between Manchester United and Arsenal to a public audience in several selected pubs The 2010 52nd Grammy Awards featured a Michael Jackson Tribute Sequence in 3D. In April the Masters Tournament will be broadcast in 3D on DirecTV and Comcast.

Samsung launches 3D television in India On 25 march 2010 Samsung announced that it would start selling 3D television for first time in India. The company launched 10 models of 3D TV across LED, LCD and plasma platforms. Priced between Rs 1.3 lakh and Rs 4.35 lakh, the 3D TV is available across the country.

"Our target is to sell around three lakh LED TVs this year, out of which we expect 10 per cent to come from 3D televisions, which we have introduced today," Deputy Managing Director Ravinder Zutshi

Samsung announced its tie-up with production house DreamWorks Animation for providing 3D content. The company said it will give away 3D version of 'Monsters vs Aliens', an animation movie released last year by Dreamworks, with every 3D television sold. Sony had announced plans to start selling its 3D television in India by June, while LG is also gearing up to enter the segment.

BRAND USP :- It is based on Autostereoscopic displays technology so no need of glasses/headgear.

PRINT ADS:- PUNCH LINE:- ADS in newspaper at very first page to draw attention of readers. ADS in weekly and monthly magazines. PUNCH LINE:- Now REEL is REAL. ADD ANOTHER DIMENSION TO YOUR ENTERTAINMENT

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WEB PROMOTION:- We can create ads on social networking websites. Like facebook, orkut and other frequently visited websites. We can provide online discount coupons for regular visitors of our website.

VIDEO AD:- India is country where cricket is religion, so if we present a 3D video of any cricket milestones. Example:- if we present a 3D video clip of Sachin Tendulkar’s double century…

THANKS… Team :- Sanyam Agarwal IPG2009_70 Wali Ullah Farooqui IPG2009_92 THANKS…