Your Responsibilities

The Voice of Your Club Notify the public of your club’s activities. Monthly newsletters (and e-newsletters) Press releases Enhance communication with online interaction Create and manage a website Create and manage a Facebook Page Tweet what your club is up to on your club’s twitter

Tools For Communication Facebook Create a Facebook group or page that you can add club members to Post pictures of past events Send out messages about upcoming meetings Create events for service projects Remove graduated members at the end of each year Link your club’s Twitter account to Facebook so statuses are posted on both simultaneously

Tools For Communication Websites Create a website or use a link off your school’s website to post event information, officer info, forms and resources, etc These are some hosting sites that allow you to create your own site through them easily Google Sites Wordpress GoDaddy

The Face of Your Club Keep people interested with photos and videos of your events. Bring a camera to your events and take a lot of pictures. Get videos of your biggest service projects to motivate both members and promote them.

Creating a newsletter

Make It Interesting Write with your voice. You can sound interesting by just being yourself Use proper grammar and spell check Include pictures of service events. Your articles should have a call to service. Excite new people to join your club. Encourage members to come to projects.

Resources to Use Microsoft Publisher Adobe Indesign Use a pre-formatted templates or create your own Adobe Indesign Will give you complete freedom to design your own layout Although it is expensive, talk to your school’s newspaper or yearbook advisor to see if they have a license they can share with you

Share It Online Promote your newsletter on the web. Share it on your club’s website. Link it on your club’s Facebook page. Tweet it on your club’s Twitter account.

Communicating with the press

Mastering Press Releases Communicating with the press is a big step to promoting the activities of your club. Make your press releases appear consistent and formal. Write about upcoming or past events. Include contact information for them to reach you for more information. Insert pictures with captions

Master Press Releases (cont.) What to include in your Press Release: Club Name and Contact Information Date of Project Project Information Who Benefits/ Benefited and How Benefited Party Contact Information What Key Club is

Graphic Standards Each club receives a CD with official key club pictures, logos, and templates that are very resourceful to club editors Here is an example of a press release

The Sunshine Source Throughout the year, remember to contribute to the Sunshine Source blog by emailing your District Editor at editor@floridakeyclub.com Send: Articles Pictures Videos Service project ideas The Sunshine Source can be found at floridakeyclub.com/thesunshinesource