Wine Samples & Success Stories

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Presentation transcript:

Wine Samples & Success Stories

Glenora Wines Winery wanted to redesign wine labels to reflect upscale repositioning of brand, to improve shelf impact and to withstand moisture of an ice bucket. Used silver metalized substrate and white ink. 11% sales increase to existing & new Accounts, successfully raised retail pricing while maintaining volume. Printed on HP Indigo ws4050 Digital Press Printed by Logotech Inc.

Jim Bean American Stillhouse Jim Beam wanted a pressure-sensitive label from wood veneer for a limited edition bourbon to help tell the story of the barrel-aging process. A wood veneer label was developed by Multi Packaging Solutions (MPS). MPS worked to develop the best combination of adhesives, liner and coatings that would meet these requirements, while maintaining the look and feel of the wood label HP Indigo WS6000 Digital Press Printed by Multi Packaging Solutions - MPS Lansing

La Catrina Small winery, wanted new wine to stand out, implement a creative packaging strategy for bottles. Rather than utilizing a 3” square printed label, printed shrink sleeve and utilized the entire 360° bottle and enlist a well known local artist to create designs. Sold 80,000 bottles in the first 2 months A second brand, ‘Savage Vines’, is being readied, featuring 10 shrink sleeve designs for a single Chardonnay. Printed on HP Indigo WS6800 and 20000 Digital Presses Printed by Innovative Labelling Solutions

RED Wine Winery wanted to offer a wine to the younger market Developed new, cheaper wine for new target audience Created new design to attract them They used HP Indigo variable data printing to create different splashes of red spots on each label, total of 1 million labels

RESONANCE Vineyard wanted to launch new Pinot Noir, agency came up with 3 label designs that forms a complete image once placed one next to each other. They used HP Indigo variable data printing to make sure the circular image looks different on every set of 3 bottles

Monteverro NO ordinary bottle… special security features are being used on the lid Bubble Tag™ – a 3D chaosmetric technology based on a random generation of bubbles Specific Polymer label in which some bubbles are trapped in a random way and scanned in 3D which gives a specific 2D barcode connecting the high res image stored on a secure server http://www.prooftag.net/solutions-2/authentication-technologies/bubble-tag-new/

Banknote Winery wanted to offer a wine to the younger market Old American Bank Notes converted into labels Each label has a different bank note, the wine series – a 12 wine case is called ‘The Vault’ Printed on HP Indigo using variable data printing, check their website: http://www.banknotewines.com/banknotes.php “We couldn’t decide on one banknote to represent Banknote Wines so each case of the Vault has 12 different labels.”

Artiste Winery Artiste Winery work with Contemporary Impressionist artists across the country to commission and license a new painting for each new wine Then, taking inspiration from the colors, imagery and story behind each wine label, Artiste's winemaker blends and weaves different wines together HP Indigo WS6600 Digital Press Website: www.artiste.com

Barrage Cellars Wine This label portrays HP Indigo’s ability to output fine details, delicate vignettes, subtle tonality and color consistency from label to label on a substrate that is challenging to print on Flexo.

West Virginia Fruit Aroma Naturals and Berry Wine 4 SKU product line. White ink and a matte laminate were used for a brilliant and impactful look. The winery wanted the flexibility to be able to change things as needed without committing to a design and investing in plates. HP Indigo WS6000 Digital Press Printed by Steinhauser, Inc

Rue D’Floyd Wine Producing bright, eye-catching colors with a matte lamination can be a challenge. The use of HP Indigo's superior liquid ElectroInk technology, and the ability to make adjustments both in pre-press and at the press was highly responsible for the brilliant outcome of this label. HP Indigo WS6000 Digital Press Printed by Digital Label Solutions

Kastania Vineyards These wine labels use gold foil, white ink and embossing to create impressive detail and dimension. Printed on the HP Indigo WS6000 Digital Press, this label delivers the quality and sophistication the product—and customer—demands. HP Indigo WS6000 Digital Press Printed by Multi Packaging Solutions - MPS Lansing

Black Tulip High quality printing combined with the special finishing resulted in a superior wine labels with high-end artistic flair Vibrant colors were produced in CMYK with the addition of selective screening and embossing. HP Indigo WS6000 Digital Press Pitkit, Israel

kokoro wine The project required high-quality printing to produce a wine label in vibrant color with addition of glitter and scent The HP Indigo was the best choice for printing on the special substrate using CMYK + White. In addition used silk screening and die cutting The result was a delicate and romantic feel with an added multisensory experience HP Indigo WS4600 Digital Press Graficas varias, Spain

Second Night RUM Short-run custom labels for a micro distillery launching their first Rum. Needed to keep their costs down therefore printed on HP Indigo using EPM (Enhanced Productivity Mode) HP Indigo WS6000 Digital Press Printed by Steinhauser, Inc.

Chivas Regal makes your signature spirit come to life https://yoursignaturespirit.com/ The Brand wanted to Enable 1:1 connection with consumers with personalized labels through a web-to-print system Avoid logistic challenges involved with sending the bottles via mail The strategy was to create a web to print solution. After purchasing a bottle, consumers enter a barcode number to the web2print site and begin personalization. Only the finished labels are mailed to the customer Result was Eye catching personalized labels identical to those on the standard bottles Printed on the HP Indigo WS6600 Industry: Beverage Application: Labels & Packaging Solution: HP Indigo Converter: CCL East Kilbride Region: EMEA

Hanegev Winery High quality printing combined with hot foil finishing resulted in authentic looking label rich in detail with a middle eastern look. Printed on the HP Indigo WS6600 Printed using EPM (Enhanced Productivity Mode) Printed by Peer Print, Israel

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